Marketing Manager – Americas (US & LATAM)

Marketing Manager – Americas (US & LATAM)

We're seeking a Marketing Manager – Americas will play a critical role in executing integrated marketing plans across the United States and LATAM. This role requires a hands-on marketer with strong expertise in Social Media and Account-Based Marketing (ABM). The successful candidate will focus on driving engagement, lead generation, and execution excellence across all agreed marketing activities.

This is an execution-focused role—not a strategic planning role—aimed at accelerating pipeline impact, increasing ICP engagement, and supporting sales growth in the region.

At TeKnowledge, your work makes an impact from day one. We partner with organizations to deliver AI-First Expert Technology Services that drive meaningful impact in AI, Customer Experience, and Cybersecurity. We turn complexity into clarity and potential into progress—in a place where people lead and tech empowers.

You’ll be part of a diverse and inclusive team where trust, teamwork, and shared success fuel everything we do. We push boundaries, using advanced technologies to solve complex challenges for clients around the world.

Here, your work drives real change, and your ideas help shape the future of technology. We invest in you with top-tier training, mentorship, and career development—ensuring you stay ahead in an ever-evolving world.

Why You’ll Enjoy It Here:

• Be Part of Something Big – A growing company where your contributions matter.
• Make an Immediate Impact – Support groundbreaking technologies with real-world results.
• Work on Cutting-Edge Tech – AI, cybersecurity, and next-gen digital solutions.
• Thrive in an Inclusive Team – A culture built on trust, collaboration, and respect.
• We Care – Integrity, empathy, and purpose guide every decision.

We’re looking for innovators, problem-solvers, and experts ready to drive change and grow with us.

We Are TeKnowledge. Where People Lead and Tech Empowers.

Responsibilities:

1. Social Media & Digital Execution (Top Priority)

• Lead day-to-day execution of LinkedIn and social media marketing for the Americas region.
• Grow followers, engagement, and visibility among key personas.
• Manage content calendars, track performance, and optimize continuously.
• Collaborate with the global content team to tailor materials to US & LATAM audiences.

2. Account-Based Marketing (ABM) Execution (Top Priority)

• Execute ABM programs for priority accounts across US & LATAM.
• Build tailored engagement journeys in partnership with Sales.
• Coordinate targeted content, follow-ups, and integrated activities to increase account penetration.

3. Campaign & Program Execution

• Deliver integrated multi-channel campaigns that support pipeline acceleration.
• Execute nurture flows, outbound programs, and targeted campaigns for the region.
• Manage localization of content and messaging.

4. Stakeholder Engagement

• Partner closely with Regional Sales Leaders to align activities and ensure marketing supports sales objectives.
• Work cross-functionally with Product Marketing and Global Marketing teams.

5. Performance Tracking & Reporting

• Track KPIs including: engagement rates, qualified leads, ABM account engagement, social metrics.
• Report outcomes and improvement recommendations regularly.

6. Budget & Vendor Management

• Manage budgets for the Americas region.
• Oversee agencies, contractors, or freelancers supporting social/ABM execution.

Required Qualifications:

• 5+ years of hands-on experience in Social Media Marketing and ABM execution.
• Experience executing campaigns in B2B environments.
• Experience in the technology services industry.
• Proficient in English and Spanish languages.
• Experience executing marketing programs in both US and LATAM.
• Demonstrated success in driving measurable engagement and lead generation.
• Experience working with CRM and Marketing Automation tools (HubSpot, Salesforce, Dynamics).

Key Skills:

• Strong execution mindset; able to operate with speed and ownership.
• Excellent understanding of LinkedIn marketing and ABM methodologies.
• Clear communication and stakeholder management capabilities.
• Analytical skills to measure impact and optimize performance.
• Ability to work independently across multiple geographies.
• Strong attention to detail and organizational skills.