Senior Marketing Strategist

*hiring on behalf of our client

Title: Marketing Strategist

Time: Full-Time (EST)

Location: Remote

Compensation: $2,500/m USD

The Company

Our client is a fast-growing digital marketing agency that partners with businesses to drive measurable growth through performance-driven campaigns. Their team specializes in lead generation and paid media, combining strategy, media buying, creative, and operations to deliver exceptional client outcomes.

Role Overview:

As the Marketing Strategist, you will own the end-to-end client experience—from onboarding to optimization—ensuring campaigns consistently meet or exceed performance goals. You will serve as the strategic link between media buying, creative, strategy, and operations, leveraging data-driven insights and marketing best practices to guide client success.

Key Responsibilities:

● Client Onboarding

• Lead discovery calls to translate goals into actionable briefs
• Define timelines and KPIs for campaign success

● Media Buying Oversight

• Mentor media buyers and ensure efficient execution across platforms (Google, Meta, etc.)
• Validate strategies and optimize pacing

● Client Relationship Management

• Conduct daily check-ins via video and Slack
• Present insights, manage feedback loops, and address issues proactively

● Project Management & QA

• Coordinate tasks using Monday.com across departments
• Uphold QA standards and SOPs for flawless delivery

● Performance Turnarounds

• Diagnose underperformance and implement corrections to meet KPIs quickly

● Process Optimization

• Improve workflows, document SOPs, and drive operational efficiency

● Campaign Management

• Manage and optimize 15+ concurrent campaigns aligned with client goals

● Data Analysis

• Extract insights from performance data to guide strategy

● CRM & Documentation

• Maintain updated records, strategic plans, and meeting notes

● Cross-Functional Collaboration

• Align internal teams for consistent execution and accountability

Key Results:

• Enhanced client satisfaction and retention through proactive communication

• Improved campaign ROI via optimization strategies

• Streamlined operations and timely execution through effective project management

• Clear data visibility with well-maintained CRM and documentation

Qualifications:

• 3+ years in digital marketing strategy and media buying (focus on lead gen / call generation)
• Proven experience leading teams and turning around underperforming campaigns
• Skilled in managing cross-functional teams (creative, dev, ops)
• Strong analytical and communication skills
• Proficient with Google, Meta, Microsoft Ads, Taboola, Monday.com, and CRM systems