Marketing Operations Manager

This is a Fully Remote Job

About Our Client:

The organization operates within the integration and automation platform industry, specializing in simplifying how companies integrate, automate, and optimize business processes. It addresses challenges in connecting diverse systems and workflows by providing an intelligent platform featuring runtime AI and prebuilt integrations to streamline operations.

About the Opportunity:

The MARKETING OPERATIONS MANAGER role is focused on managing and executing demand generation activities, including ownership of the webinar program, demo request conversions, and lead routing processes. This position ensures efficient campaign execution, data integrity, and reporting to support sales and marketing objectives, directly impacting lead conversion and revenue growth.

Responsibilities:

• Manage end-to-end webinar operations including registration, communications, production support, and lead follow-up.
• Maintain webinar schedules and coordinate timelines with content and demand generation teams.
• Process registrant and attendee data ensuring accurate attribution and engagement tracking.
• Report on webinar attendance and pipeline impact.
• Oversee demo request processes including forms, landing pages, scheduling, and conversion optimization.
• Collaborate with sales development representatives to improve lead response times and resolve process issues.
• Maintain lead routing rules and scoring in marketing and CRM platforms.
• Troubleshoot data sync errors and maintain accurate lead lifecycle documentation.
• Build and QA campaign emails, forms, landing pages, and workflows.
• Ensure data hygiene including list imports, deduplication, and compliance with privacy regulations.
• Develop and maintain reporting dashboards and provide ad hoc reports to stakeholders.

Requirements:

• 3–5 years of experience in marketing operations, demand generation operations, or campaign operations.
• Proficiency with HubSpot marketing automation including workflows, forms, lists, landing pages, and email builds.
• Working knowledge of Salesforce and HubSpot–Salesforce integration.
• Experience managing webinar programs on platforms such as Sequel, Goldcast, or Zoom Webinars.
• Strong attention to detail, troubleshooting skills, and ability to manage multiple campaigns with deadlines.
• Clear communication and documentation abilities.

Preferred Qualifications:

• HubSpot Marketing Software certification.
• Experience with lead routing and data enrichment tools.
• Proficient in Excel or Google Sheets for data preparation and analysis.

Pay Range and Compensation Package:

• The organization reasonably expects to pay a base salary between $100,000 and $135,000 per year for this position. Actual starting pay will be determined by skills, experience, and location. Total compensation may include variable incentives and benefits as outlined in a formal offer.

Benefits & Perks:

• Three weeks of vacation starting year one.
• Wellness days and holidays.
• Parental leave.
• Monthly technology stipend.
• Comprehensive benefits package.

Equal Opportunity Statement: Our client is an equal opportunity employer. They celebrate diversity and are committed to creating an inclusive environment for all employees. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, or national origin.

Note:

TalentHop is a recruitment partner of this role. Please note that all employment decisions, including candidate assessment, interviews, hiring, compensation, and employment terms, are made exclusively by the hiring employer.