Graphic Cum UI/UX Designer

Job Title: Graphic Designer Cum UI/UX – Fashion & Digital

Location: Mayapuri, New Delhi (On-site)

Employment Type: Full-Time & 6 Day working

Experience: 2+ years in UI/UX development (experience in fashion, lifestyle, or luxury brands preferred)

About Us:

At Tailorworks, formerly known as Darzi On Call, we are redefining luxury bespoke tailoring in India. Our digital presence is a vital touchpoint in offering premium fashion experiences to our clients across B2B and B2C sectors. We are now looking for a dynamic UI/UX Developer to bring style, structure, and seamless interaction to our digital platforms.

Role Overview: We’re looking for a passionate and design-savvy UI/UX Developer who can collaborate with our SEO, content writing, and social media teams to build visually stunning, intuitive, and user-centric digital interfaces that elevate our luxury brand image. This role blends aesthetics with performance — design with storytelling.

Key Responsibilities:

• Design and develop responsive, elegant, and modern web pages and landing pages in alignment with brand tone and SEO guidelines.
• Collaborate with the SEO team to implement best practices for site structure, navigation, and on-page elements to enhance search rankings.
• Translate creative content and fashion storytelling into interactive digital experiences.
• Work closely with content writers to ensure brand voice, readability, and UI coherence across platforms.
• Ensure seamless user experience across desktop, mobile, and tablet interfaces.
• Optimize site speed, performance, and user accessibility while preserving a premium look and feel.
• Support the social media team in creating microsites, campaign pages, and engaging user journeys for fashion campaigns.
• Conduct usability testing and incorporate feedback to continuously improve UI/UX designs.

Requirements:

• Bachelor's degree in Design, Computer Science, or related field.
• 2+ years of experience in UI/UX development, preferably in fashion, luxury, lifestyle, or creative agencies.
• Proficiency in HTML, CSS, JavaScript, React.js, or similar front-end frameworks.
• Strong command over Figma, Adobe XD, Illustrator, Photoshop, or equivalent design tools.
• Knowledge of SEO-friendly design principles and familiarity with CMS platforms like WordPress or Webflow.
• Experience working with cross-functional creative teams.
• A strong portfolio demonstrating fashion-oriented UI/UX projects (premium/luxury preferred).
• Eye for detail, typography, and visual storytelling.

What We Offer:

• Opportunity to work with a premium and luxury fashion brand on digital growth.
• Dynamic team culture with creative freedom and collaborative thinking.
• Exposure to branding, marketing, and performance-driven campaigns.
• Scope to lead digital innovation in a growing bespoke fashion startup.
• Bonus if You Have:Fashion industry or D2C ecommerce UI/UX experience.
• Animation/micro-interaction knowledge.
• Familiarity with Shopify/Headless CMS for fashion platforms.