VP of Marketing

About Our Client

Our client, along with its specialty care division, is building a specialty infusion network that’s accessible and friendly. They’re on a mission to make infusion therapy better — for patients, providers, and partners — and they believe a strong, authentic brand is a big part of that

What They're About:

They’re a team of innovators, clinicians, and technologists on a mission to improve outcomes for patients, save time for physicians, and make infusion therapy more affordable for everyone involved. Their mission is to transform the infusion care industry, because patients deserve better.

• Ownership — Takes initiative, being accountable and caring about the outcome
• Excellence — Do what it takes to raise the bar, being an example for colleagues, patients, and partners
• Curious & Inquisitive — Always seek to gather information and knowledge, and understand the way
• Find A Way — There will be obstacles, but we find a way, even when there isn’t a defined road forward
• It’s a Marathon, not a Sprint — They have large problems to solve, and they won’t be solved overnight. They are persistent every day.

About The Role:

Our client is looking for a strategic marketing leader who knows what makes a brand memorable — and who can keep it that way as they grow. This is not a performance marketing or SEO-content mill job. This is about creative brand building.

What You’ll Own:

• Brand Identity: Maintain the brand.
• Event Marketing: Build local events.
• B2B Strategic Awareness: Ensure health plans, health systems, and pharma companies think of the company first for infusion therapy.
• Content & Thought Leadership: Commission or create high-quality, meaningful content.
• Creative Direction: Manage creatives, freelancers, or agencies to deliver work.

You Might Be a Fit If You:

• Have a keen eye for branding and creative direction.
• Have run successful B2B or B2B2C event marketing.
• Know how to drive awareness with health plans, systems, and pharma.
• Dislike spammy growth hacks and garbage SEO content.
• Care deeply about healthcare.

Success Looks Like:

• Health systems, payers, and pharma think of the company first when they think “infusion.”
• Events build real relationships and referrals.
• The brand stays fresh.

The Way The Company Operates:

The company is a respectful and upbeat team united by its mission to transform the infusion industry. They’re ambitious but value balance—team members are encouraged to prioritize health, family, and personal interests.

As part of the team, full-time employees receive:

• Competitive compensation
• Medical, dental, and vision insurance
• Short- and long-term disability coverage
• Matching 401k
• PTO
• Paid parental leave and flexible return-to-work policies

Note:

“We are not the EOR (Employer of Record) for this position. Our role in this specific opportunity is to connect outstanding candidates with a top-tier employer. Swooped helps candidates around the world to discover and stay focused on the jobs they want until they can complete a full application in the hiring company career page/ATS.”