AI Marketing Lead (B2B2C)

About Swirl

Swirl is building the Palantir for Agentic Commerce: a low/no-code platform for enterprises to create multimodal AI agents with observability, governance, and real voice-of-customer context. We work with OEMs across consumer electronics, automotive, appliances and equipment.

The role

Own our brand and content end-to-end: conceive → design → ship campaigns that generate qualified meetings and pipeline. You’ll pair exceptional visual design with crisp product-marketing copy and ship weekly across web, socials, email, and sales collateral.

What you’ll do

• Ship full campaigns: concept, positioning, creative, landing page, email, organic + paid social; own UTMs and basic analytics.
• Design system & assets: brand kit, decks, one-pagers, case studies, ads, event/booth collateral, motion snippets.
• Product marketing: ABM packs, solution briefs, comparison pages, vertical pages; turn SME/customer interviews into clear narratives.
• Social & “vibe marketing”: founder ghostwriting, carousels/memes/shorts, community posts (LinkedIn/X/Reddit/YouTube); fast A/B testing.
• Website: wireframe in Figma; build in Webflow/Framer (or with dev); own conversion experiments.
• Operate with AI: use AI tools to ideate, write, design, edit, and analyze to 10× output.

What great looks like (90–120 days)

• Brand kit + reusable templates shipped in 30 days.
• 2–3 integrated campaigns/month with meeting & pipeline goals.
• Website hero + 2 key pages refreshed; +30% lift in demo requests.
• Weekly social cadence (founder + company) with measurable reach/engagement.

Must-haves

• 2–5 years in SaaS/enterprise or tech marketing/design (startup or agency).
• Portfolio showing: a live landing page, a performing social/carousel, a case study or long-form piece, and a sales/pitch deck.
• Expert in Figma + Adobe (Ps/Ai; Ae or motion a plus). Strong copywriter (clarity > fluff).
• Proven end-to-end campaigns with results (meetings/pipeline, CTR/CPC/ROAS, etc.).
• AI-native and scrappy: ChatGPT/Claude, Midjourney/DALL·E, Runway/Descript/CapCut, Perplexity, Notion AI; plus Webflow/Framer, HubSpot/GA4/Looker, LinkedIn/Google Ads, Apollo/Lemlist, Zapier/Make.

Nice-to-haves

SEO basics, lightweight video/motion, community building, events.

How to apply (required)

Email prashant.ramani@goswirl.live with subject “AI Marketing Lead – YourName” and include:

1. Campaign links (2–3): show design + copy + audience targeting (screenshots or live links).
2. Results: your best campaign’s numbers—meetings booked, pipeline ($), and any of CTR, reach/engagement, CPC/CPA, ROAS.
3. Product-marketing note (≤300 words): what PMM strategy & collaterals you led (decks, ABM packs, case studies), with links.
4. Portfolio/linktree + LinkedIn.

Hiring process

Intro (30m) → paid working session (48h): one-pager + LinkedIn carousel + hero section → portfolio deep-dive → references → offer.