Field Marketing Specialist (Remote) -

We are looking for a

Field Marketing Specialist

to join our Marketing team in the US, working remote, based in Las Vegas or the West Coast preferably

Do you want to have a positive impact on the way people live an active and adventurous life? We, at Suunto, build the most reliable and robust products that our consumers take to their adventures in the deepest oceans and the highest mountains. As Campaign Creative Manager you will have the great opportunity to contribute to the high-tech consumer solutions for global markets in a challenging technology environment.

The role:

As the Field Marketing Specialist you will be responsible for executing impactful retail and field marketing activations that drive brand awareness, consumer engagement, and sales growth. This role will lead the planning, execution, and reporting of events, promotions, and marketing campaigns that bring our brand to life in outdoor communities. The ideal candidate is an energetic and results-driven marketer with a passion for the outdoors, strong organizational skills, and the ability to work cross-functionally in a fast-paced environment.

Key Responsibilities:

• Event Execution and Activation: Execute retail and field activations that support brand and sales goals including events, promotions, and marketing campaigns.
• Champion the planning, project management and reporting of retail and field activations.
• Execute and host consumer shows, serving as the face and voice of the brand. Responsibilities include planning, collaboration on booth design, coordination of event logistics (electric, furniture, displays, product, signage, promotional materials), shipping, setup and breakdown, on the ground brand activations, and data collection.
• Collaborate with marketing teams to execute multi-channel, cohesive events - from experience design and promotion through activation and post-event reporting – that support brand and revenue goals. Create and distribute event recaps to determine effectiveness of events by brand.
• Lead the development, deployment, and reporting of educational campaigns and sales incentives to transform retail staff into brand ambassadors.
• Order, track and organize all material for events, giveaways, and community events.
• Partner with procurement team to source and order non-stock branded merchandise - saleable and promo (branded merch, promo items, GWP items in partnership with digital team)

Qualifications:

• Bachelor’s Degree required in Marketing or related field
• 4+ years of experience in retail, event activations, or brand marketing
• Proven experience carrying out marketing efforts, including planning, prioritizing, and implementing strategy
• Ability to multi-task and work effectively with a variety of tasks and business partners (both internal and external)
• Must be able to work cross-functionally with different teams to effectively generate, execute, and report on retail and events programs
• Proficient in Microsoft Applications including Outlook, Word, Excel, and PowerPoint
• Strong organization, problem-solving, and multi-tasking skills
• Must be available to travel up to 50% including evenings and weekends
• This position requires commitment to embrace the company’s culture through the alignment of personal behaviors with the company’s core values.
• Additional education or background requirements/ skills needed

Key Attributes:

• Creative and results-driven mindset with a strong attention to detail.
• Strong organizational skills with the ability to manage multiple projects simultaneously.
• Collaborative and proactive, with excellent communication and interpersonal skills.
• Analytical thinker with the ability to translate data into actionable insights.