Director of Marketing Operations - Agency

Title: Marketing Operations Director

Location: Remote

Type: Full-Time

About the Role:

We’re looking for a driven and versatile Marketing Operations Director to lead our growing team. You’ll oversee the day-to-day operations of our delivery teams — including Web Development, SEO, Customer Success, and Paid Media — ensuring our projects run smoothly and our clients are thrilled. You’ll be the go-to leader for marketing execution and team alignment.

Responsibilities:

Key Responsibilities

1. Marketing Systems & Processes

• Design and implement scalable workflows for campaign execution, client reporting, QA, and feedback loops.
• Maintain and optimize the marketing tech stack (CRM, email platforms, analytics tools, etc.).
• Lead the integration of marketing automation tools with sales and project management systems.

2. Campaign Operations

• Oversee execution processes for digital campaigns (paid ads, SEO, email, content), ensuring timelines, budgets, and quality standards are met.
• Define, document, and enforce SOPs for campaign launches, optimizations, and reporting.
• Manage client onboarding operations to ensure a seamless transition from sales to delivery.

3. Data, Analytics & Reporting

• Establish KPIs and reporting dashboards to track performance across all marketing activities.
• Drive data hygiene and consistency across client and internal systems.
• Provide regular performance insights and recommend process enhancements based on findings.

4. Project & Resource Management

• Align resources (people, budget, time) with strategic marketing goals.
• Collaborate with creative, media buying, content, and client success teams to maintain project flow and capacity planning.
• Identify bottlenecks and implement tools to increase operational efficiency.

5. Team Leadership & Collaboration

• Lead, mentor, and grow a team of marketing ops specialists and coordinators.
• Act as a key liaison between marketing, sales, product, and client success teams.

QualificationsRequired:

• 6+ years in marketing operations, agency experience strongly preferred.
• 3+ years in a leadership or director-level operations role.
• Proven experience with martech tools such as Go High Level, Google Analytics, ClickUp, Zapier, and similar platforms.
• Exceptional analytical, organizational, and project management skills.
• Strong understanding of digital marketing channels (PPC, SEO, content, email).

Preferred:

• Background in B2B marketing or working with local service-based clients.
• Experience in scaling marketing teams or systems in a startup or high-growth environment.
• Familiarity with Salesforce, Looker Studio, or similar BI/reporting tools.

Core Competencies

• Strategic thinking with operational execution
• Process development and optimization
• Data-driven decision-making
• Cross-functional collaboration
• Leadership and team development

Benefits

• Competitive salary and performance incentives
• Flexible work schedule and remote-first culture
• Health, dental, and vision insurance
• Paid vacation and company holidays
• Opportunities for professional development

How to Apply

Please submit your resume, a brief cover letter, and any relevant project examples or case studies that showcase your operational expertise. We look forward to hearing from you!