Brand Designer

About The Company

Whatnot is the largest live shopping platform in North America and Europe, enabling users to buy, sell, and discover products they love across hundreds of categories including trading cards, fashion, electronics, and live plants. Our sellers are building real businesses, and we are pioneering live commerce at an unprecedented scale in the Western market. Operating as a remote co-located team, we are anchored in hubs throughout the US, UK, Ireland, Poland, Germany, and Australia. Our culture is driven by fast-paced innovation, close user engagement, and a focus on impactful work. Recognized as the #1 Best Startup Employer in America by Forbes, Whatnot is committed to empowering anyone to turn their passion into a business and bring communities together through commerce.

About The Role

We are seeking a Lead Brand Designer to join our dynamic creative team. This role is pivotal in shaping the Whatnot brand by designing best-in-class creative experiences across both physical and digital platforms. You will lead the strategy, development, and execution of engaging events and campaigns that resonate with our diverse communities, from Sneakers and Sports Cards to Fashion and Beauty. The ideal candidate is a hands-on, hybrid creative who thrives at the intersection of brand design and experiential marketing, capable of building campaign identity systems from the ground up and executing impactful visual solutions. Collaboration with category and marketing teams is essential to align creative output with business objectives. This position requires leadership skills to mentor team members, foster collaboration, and maintain high standards of design craft. The role offers flexibility to work remotely or from one of our global hubs, with a preference for candidates residing near our San Francisco, Seattle, Los Angeles, or New York City offices.

Qualifications

• 8+ years of experience in design, brand, and experiential creative roles
• Minimum 2 years in a lead design role with hands-on project ownership
• Proven success developing and executing marketing and brand strategies across physical and digital platforms
• Experience building and evolving brand systems in digitally native, social-first contexts
• Demonstrated leadership in managing creative teams from concept through execution
• Strong understanding of audience behavior, emerging trends, and cultural relevance
• Ability to use data and metrics to inform creative decisions and improve outcomes
• Excellent communication and collaboration skills with cross-functional teams
• Capacity to manage multiple projects and adapt to shifting priorities
• Growth mindset with a high standard for quality and receptiveness to feedback
• Experience in high-growth startups, marketplaces, or creator-focused platforms preferred
• Portfolio showcasing relevant work and design expertise

Responsibilities

• Lead the design and execution of brand campaigns and experiential events across digital and physical channels
• Collaborate with category and marketing teams to develop strategic creative directions aligned with business goals
• Oversee end-to-end creative processes from ideation to final delivery, ensuring high-quality output
• Mentor and provide constructive feedback to creative team members to foster professional growth
• Lead brainstorming sessions and develop creative briefs that inspire innovative design solutions
• Stay informed on industry trends, emerging platforms, and best practices to maintain fresh and culturally relevant events
• Manage relationships with external partners, agencies, and contractors to scale creative production efficiently
• Maintain a hands-on approach in designing and executing projects, ensuring alignment with brand identity and user engagement

Benefits

• Generous holiday and time-off policy
• Comprehensive health insurance options including medical, dental, and vision coverage
• Work-from-home support with home office setup allowance
• Monthly allowances for cell phone, internet, and wellness expenses
• Annual childcare allowance and lifetime family planning benefits including adoption and fertility support
• Retirement plans with 401k matching up to 4% in the US and pension plans internationally
• Monthly allowance to engage with the platform as a user (“dogfooding”)
• 16 weeks of paid parental leave plus one month gradual return to work
• Flexible work environment with opportunities for in-person collaboration at global hubs

Equal Opportunity

Whatnot is proud to be an Equal Opportunity Employer. We value diversity and are committed to creating an inclusive environment for all employees. We do not discriminate based on race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, parental status, disability status, or any other status protected by local law. We believe that embracing diverse skills and experiences strengthens our company culture and enhances our work.