Marketing Manager (Maternity Cover) (Remote)

We're hiring an accomplished Marketing Manager for a maternity cover role. If you have at least 5 years of ecommerce performance marketing experience, ideally from an agency, and a strong background in Irish retail and B2C, we want to hear from you.

StudioForty9 is committed to enhancing our marketing capabilities for our retail clients. This position offers an exciting opportunity to lead a talented team and deliver significant impact across our varied client portfolio.

About the Role:

As a Marketing Manager, you'll be instrumental in both client-facing work and internal team leadership. You'll be responsible for managing key client accounts, driving business development initiatives, overseeing your team's performance, and contributing to the overall operational efficiency of the agency. This is a hands-on role that requires a strategic thinker with a proven track record in digital marketing.

Key Responsibilities:

Solutions & Strategy

• Develop, implement, and optimise advanced marketing solutions across one or more channels, including email, social media, and PPC. This involves crafting complex campaign strategies, executing tactics, and ensuring client objectives are met.
• Drive the development of comprehensive marketing strategies, conduct in-depth audits, and lead strategic workshops for clients to identify growth opportunities.
• Work collaboratively with the other marketing channel experts in StudioForty9 to develop a comprehensive strategy leveraging "joined-up thinking" to achieve optimal results for our clients.

Client Management

• Partner closely with clients to define and execute their strategic marketing roadmaps and retainer agreements.
• Monitor campaign effectiveness and identify opportunities for continuous optimisation and improvement in collaboration with your team.
• Act as a point of escalation for troubleshooting and resolving client or technical problems, ensuring smooth operations and client satisfaction.
• Represent StudioForty9 with respect to all of our ecommerce retail clients.

Team Management

• Lead, mentor, and develop a team of marketing professionals, providing ongoing support, training, and performance feedback.
• Contribute to team expansion through strategic recruitment and foster career progression for team members.
• Conduct weekly team synchronisation meetings and monthly 1:1s for individual career development and performance feedback.

Sales

• Collaborate with cross-functional teams to identify and generate new growth opportunities for clients.
• Oversee the marketing sales pipeline within HubSpot, managing deal creation, resource allocation, client communication, and providing updates to senior management.
• Work closely with the Head of Growth to hit milestones and department goals.

Operational Management

• Ensure accurate and timely client invoicing and contribute to financial reporting for senior management.
• Oversee department-wide operational efficiency, including facilitating internal meetings and monitoring time allocation for client work and new business initiatives.

Requirements:

• Minimum 5 years of experience in ecommerce performance marketing, with a strong preference for agency experience.
• Backgrounds in the retail and B2C sector would be preferred.
• Strong background in managing client accounts and delivering results across digital marketing channels (e.g., email, social, PPC).
• Demonstrable leadership skills with experience managing and developing a team.
• Experience in sales pipeline management and identifying growth opportunities.
• Excellent organisational, communication, and financial acumen.

Experience with Relevant Tools

• PPC: Google Ads, Microsoft Ads, Google Merchant Center, Data Feed Watch.
• Email: Klaviyo, Omnisend, Mailchimp, Yotpo.
• Social: Facebook Business Manager, Pinterest, TikTok, LinkedIn
• SEO: SEMrush, AHrefs, Screaming Frog, Search Console or similar tools.
• Analytics & Reporting: Tag Manager, Google Analytics (incl GA4), Looker Studio.
• Experience with ecommerce platforms e.g. Shopify, WooCommerce, BigCommerce.

We are looking for someone with the following qualities

• Proven leadership ability, capable of motivating and guiding a marketing team.
• A strong understanding of current digital marketing trends and best practices.
• Ability to think creatively, strategically, and identify and resolve problems.
• Exceptional client management and communication skills, with a focus on building strong relationships.
• Excellent written/presenting skills and ability to prepare reports and slide decks.
• Must be able to prioritise tasks and manage deadlines in a fast-paced environment.
• Comfortable working on and collaborating with a multi-channel team.
• Ability to work remotely and communicate on Zoom, Google Meetings, Slack etc.

Location:

Ireland is ideal, but our entire team is working remotely at present, so location is not an issue.

Who are StudioForty9

StudioForty9 is a recognised leader in the Irish digital sector, with an award-winning and proven track-record of delivering, maintaining and continuously improving high-performance ecommerce and omnichannel retail solutions for the Irish retail industry. The StudioForty9 team is experienced, innovative, and committed to excellence and we count some of Ireland’s most experienced ecommerce professionals among our number.

Our experience and ability have led us to work with some of Ireland's household names in retail. We have helped those companies to grow their business in Ireland by capturing extra market share and serving their instore and online customers across a wider range of commercial channels as well as overseas, by opening up previously inaccessible markets and building the integrations, automated processes and workflows needed to help scale an online business for international sales.

We are at the forefront of Irish ecommerce and ahead of the pack when it comes to implementing innovative and complex ecommerce solutions for omnichannel and international sales at scale, while also excelling at design and customer experience, and keeping right up to date with ecommerce trends and new requirements in compliance and regulations.

We operate on a partnership approach where our clients come first. We strive to develop long-term and meaningful relationships. We are platform agnostic, which allows us advise and enable our clients to get the system best suited to their needs and ambitions.

Benefits

StudioForty9 are proud to be early adopters to the most progressive and human centred approaches to work life.

We offer our team the following benefits:

• Pension scheme
• Flexible working hours - start/finish earlier or later to suit your personal circumstances
• Remote working
• Diverse and international team from all backgrounds
• Professional development - courses, training and conference attendance
• Weekly lunch & learns
• Daily team catch ups on Zoom to knowledge share and problem solve
• Quarterly team building events
• Approachable management - Founder & CEO of StudioForty9 Gerard Keohane offers daily slots in his diary where team members can drop in to discuss anything at all
• Availability of central office with open workspace - close to all the best cafes and restaurants in Cork including the famous English Market
• Onboarding buddy - daily catch ups with experienced team members to help new hires to settle in
• Individual onboarding programmes - tailored set of documentation for new team members based on their roles and responsibilities