Growth Marketing Manager

⚡ Job Title: Growth Marketing Manager ⚡

Location: Remote (US-based)

About the Company:

The company is an innovative online learning platform specializing in data analytics, business intelligence, and data visualization. It offers a wide range of courses on tools and technologies like Excel, Power BI, Tableau, SQL, and Python. Designed for both beginners and experienced professionals, the platform provides a self-paced, project-based learning experience with real-world datasets, certifications, career paths, and a vibrant community for learners. The mission is to empower individuals to advance their careers in data by providing targeted, accessible, and practical training.

Position Overview:

The company is seeking a dynamic and results-driven Growth Marketing Manager to join its growing team. Reporting to the Chief Customer Officer (CCO), this role involves creating and implementing marketing and email campaigns to their B2C customers. These customers make up 80% of their annual revenue!

Key Responsibilities:

• Develop and execute a comprehensive member growth marketing strategy to drive member acquisition, engagement, and retention across the company's subscription platform.
• Oversee and execute the creation of cost-effective, multi-channel targeted marketing campaigns.
• Collaborate with cross-functional teams including Product, Engineering, and Business Analytics to optimize the member journey and enhance the user experience.
• Partner with Client Success and Partnerships teams to understand client and partner channels to drive acquisition and enrollment.
• Utilize data analytics to refine strategies and track success across channels, clients, partners.
• Ensure high quality communications consistent with their brand and messaging standards.

What They Offer:

• Competitive base salary ($125k - $150k) + bonus structure.
• Equity in the company, allowing you to share in its growth and success.
• The flexibility of a fully remote position, based anywhere in the United States.
• Opportunity to work directly with the CCO & CEO and learn from a seasoned leader.
• A supportive and dynamic team environment with a focus on growth, innovation, and collaboration.