Associate Principal Analyst - Marketing Analytics

Spreetail propels brands to increase their ecommerce market share across the globe while improving their operational costs. Learn how we are building one of the fastest-growing ecommerce companies in history: www.spreetail.com .

Work Your Way

At Spreetail, we believe in empowering our employees to work in the way that suits them best through our Work Your Way approach. Each team member has the flexibility to choose where they work most effectively each week—whether that's from home, a coffee shop, or the office. While flexibility is key, we also value the power of in-person connection. That’s why we bring our corporate team together in Lincoln each quarter for a week of intentional collaboration, team building, community engagement, and our All-Hands meeting. It’s the best of both worlds: the freedom to work your way, with meaningful opportunities to connect and grow together. Please scroll to the bottom of the job posting to confirm that your state qualifies for the Work Your Way program.

Spreetail is seeking a hands-on, results-driven leader to own and advance our advertising analytics strategy end-to-end. This role will build and scale advanced models and tooling to optimize performance, efficiency, and incrementality across channels—driving smarter, faster decisions through automation and self-service insights. A strong emphasis on Amazon Marketing Analytics (AMA) is critical, leveraging deep Amazon Ads data to improve ROAS, forecast accuracy, budget pacing, and overall cost efficiency. You’ll partner cross-functionally and lead a high-performing team to move the organization from static reporting to proactive performance management.

How You Will Achieve Success

• Lead advanced advertising analytics and tooling by designing scalable models and platforms that optimize performance, efficiency, and incrementality across paid media channels, while continuously innovating methodologies and decision frameworks through strong documentation and enablement.
• Own and evolve analytics tooling supporting campaign planning, pacing, bidding, forecasting, attribution, and optimization across retail media, search, social, and programmatic, including developing new tools for emerging ad products and go-to-market strategies.
• Drive automation and operational excellence by enabling self-service analytics, reducing manual reporting, establishing clear SLAs for insight delivery, and partnering with Marketing and Channel teams to build SOPs, testing frameworks, and training programs.
• Deliver performance monitoring and decision support through predictive and prescriptive analytics, forward-looking models, and a robust reporting ecosystem that supports real-time management, variance-to-goal tracking, and financially grounded ad hoc decision-making.
• Lead cross-functional collaboration and team development by partnering with Marketing, Brand, FP&A, Product, and Growth to align advertising strategy with business objectives, while coaching and scaling a high-performing advertising analytics team built for long-term impact.

What Experiences Will Help You In This Role

• Deep analytics leadership experience with 8+ years in business analytics and 5+ years managing analytics teams, including advanced expertise in advertising ecosystems, performance measurement, and complex model development.
• Strong technical and analytical foundation with advanced proficiency in Excel, SQL, Python, and BI tools, paired with exceptional problem-solving ability and numerical rigor to build and manage sophisticated analytical models.
• Strategic, execution-oriented mindset that blends long-term thinking, project management, and hands-on delivery to turn ambiguous problems into measurable business outcomes.
• Exceptional communication and influence skills, able to clearly translate complex analyses into actionable insights, establish effective reporting rhythms, and partner cross-functionally—including close collaboration with Software teams—to deliver scalable solutions.
• People-first, results-driven leader who recruits, develops, and inspires high-performing analytics teams, thrives in fast-growing and evolving environments, and continuously improves processes through test-and-learn and rapid prototyping.

$100,000 - $140,000 a year

Our compensation reflects the cost of labor across several US geographic markets. The base pay for this position ranges from $10 0,000 /year to $ 140,000 /year. Pay is based on a number of factors including geographic market location and may vary depending on job-related knowledge, skills, and experience. Spreetail is a total compensation company. Dependent on the position offered, equity, sign-on payments, and other forms of compensation may be provided as part of a total compensation package, in addition to a full range of medical, financial, and/or other benefits. For more information, please visit https://west.acrisure.com/spreetail/benefits/ . This position will remain posted until filled. Applicants should apply via our external career site.

In an effort to Make Spreetail Better, we hire people that are aligned with our values and are passionate about pursuing ecommerce excellence. We believe the right person can learn what is needed to succeed in their role, so we encourage job applicants to apply even if you don't meet all the qualifications listed. We are looking for diverse backgrounds and perspectives, so we don’t require college degrees and welcome non-linear career paths. If this role highlights your experience and gets you excited – please apply!

What You Can Expect From Us

• We provide the flexibility to take care of yourself. Spreetail operates in a work culture that promotes results and encourages taking time off when needed. In addition to a generous vacation policy, we also offer paid time-off for your wedding week, paid parental leave and support for parents of growing families.
• We celebrate accomplishments. Each year at Spreetail is a milestone with the opportunity to receive special gifts, swag store credit, or donations to a nonprofit of your choice. We also recognize people pursuing impacts with Spreetail Spotlight Awards.
• We care about your Health & Wellness. Spreetail works hard to enhance the employee experience through benefit programs and perks that provide meaningful support. We offer affordable medical, dental and vision plans with coast-to-coast coverage. We also provide free telehealth and on-demand mental health resources. Learn more about our benefits & perks package .
• We create the opportunity to revolutionize your community. We encourage Spreetailers to give back and make a social impact, and we offer paid time off to do it.

Spreetail is committed to a diverse and inclusive workplace. Spreetail is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status. For individuals with disabilities who would like to request an accommodation, please email [email protected] .

To qualify for Work Your Way , eligible applicants must reside in one of the following states:

Alabama, Alaska, Arizona, Arkansas, Colorado, Delaware, District of Columbia, Florida, Georgia, Hawaii, Idaho, Illinois, Indiana, Iowa, Kansas, Kentucky, Louisiana, Maine, Massachusetts, Mississippi, Montana, Nebraska, Nevada, New Hampshire, New Jersey, New Mexico, North Dakota, Ohio, Pennsylvania, Rhode Island, South Dakota, Tennessee, Texas, Utah, Vermont, Washington, West Virginia, or Wyoming.

Please be aware of scammers. Spreetail will only contact you through Lever or the spreetail.com domain. Spreetail will never ask candidates for money during the recruitment process. Please reach out to [email protected] directly if you have any concerns. Emails from @spreetailjobs.com are fraudulent.

We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.