Marketing Manager

We are a rapidly growing U.S.-based fintech company providing specialized payments, financing, and trade credit solutions for the construction industry. Our business spans three core pillars: our primary commercial credit and payments platform, our B2B marketplace, and our dedicated building materials brands. Together, these offerings help builders, suppliers, manufacturers, and distributors simplify complex transactions and scale their businesses. We are a fast-growing fintech company with a global team that focuses on execution, collaboration, and solving real-world problems.

We are looking for a strategic and hands-on Marketing Manager to take ownership of our marketing campaigns, community engagement, and digital presence across our entire brand portfolio. The ideal candidate is an analytical, creative, and tech-savvy B2B marketer who can smoothly switch gears between positioning a financial platform, driving traction for a marketplace, and marketing physical building materials. This is a role for a proactive builder who wants to own the strategy, jump into daily execution, and leverage modern AI and automation tools to efficiently scale marketing efforts across multiple distinct properties.

Responsibilities

Social Media & Community Management

• Develop and execute social media strategies to grow engagement and brand awareness with businesses
• Act as a community manager, engaging with business customers, influencers, and industry leaders
• Monitor and respond to comments and inquiries across social platforms
• Identify and collaborate with key influencers and partners to increase brand exposure

Marketing Campaigns & Automation

• Plan and run integrated marketing campaigns across email, paid media, social, and content channels
• Develop drip campaigns, lead nurturing sequences, and other marketing automation workflows using CRM tools
• Measure, analyze, and optimize campaign performance to improve conversion rates and ROI

Website Creation, SEO, and AEO

• Create and maintain websites on website-building platforms such as Shopify, WordPress, and others. No coding is required
• Maintain and improve our website's SEO and AEO to drive organic traffic
• Track website analytics and identify opportunities for improvement

Event Marketing & Partnerships

• Plan and coordinate industry events, trade shows, and virtual webinars to promote the company
• Develop marketing materials and messaging to support sales at events
• Leverage events for lead generation, customer engagement, and brand awareness

AI & Marketing Technology

• Stay ahead of trends in AI-powered marketing tools and automation platforms
• Implement AI-driven solutions to improve efficiency in content creation, social media, and email marketing

Qualifications

• Proven experience in B2B marketing, ideally in construction-related industries, SaaS, fintech, or payments
• Strong background in social media management, content creation, and community building
• Experience running paid ad campaigns (Google Ads, LinkedIn, Facebook, etc.) and organic growth strategies
• Expertise in SEO, AEO, website management, and marketing automation tools (HubSpot, Salesforce, or similar CRMs)
• Hands-on experience with email marketing, lead nurturing, and drip campaigns
• Strong analytical mindset, with the ability to track KPIs, analyze campaign performance, and adjust strategies accordingly
• Comfortable working in a fast-paced startup environment, with the ability to take ownership and drive results
• Excellent written and verbal communication skills