We’re seeking a highly creative and strategic Web Designer to help craft brand-driven digital experiences for B2B audiences. This role is ideal for a designer who combines strong visual storytelling with systems thinking and understands how to translate a brand identity into scalable, responsive website experiences. You’ll work across brand, strategy, copy, PR, and development teams to design thoughtful, visually compelling websites that balance storytelling, usability, and modern digital best practices. The ideal candidate has strong design instincts, a deep understanding of responsive web systems, and the ability to both build visual systems from scratch and execute within established brand guidelines.

Duration: ongoing freelance
Location: NY based
Rate: $50-65hr based on experience

Responsibilities:

Design responsive, brand-forward websites and digital experiences for B2B audiences
Translate brand identity systems into scalable and cohesive web design systems
Create visually engaging and intuitive user experiences that support storytelling, conversion, and brand perception
Develop website concepts, page layouts, templates, and scalable reusable components
Produce high-fidelity mockups, prototypes, and presentation-ready design deliverables
Contribute to the creation and evolution of digital design systems and UI libraries
Create and maintain color styles, typography systems, component libraries, and style guides
Develop atomic design systems and scalable web frameworks that support consistency across experiences
Build conceptual moodboards and visual direction presentations that communicate creative strategy and design rationale
Ensure visual consistency and attention to detail across all digital touchpoints
Partner closely with brand, copywriting, public relations, strategy, and development teams
Collaborate with developers to ensure accurate implementation and thoughtful responsive behavior
Participate in creative reviews, presentations, and feedback sessions
Communicate design rationale clearly and effectively to both internal teams and clients
Apply strong visual storytelling principles across layout, pacing, hierarchy, typography, photography, motion, and composition
Create polished, timeless digital experiences with a strong understanding of modern web aesthetics and best practices
Balance strategic thinking with hands-on execution and production-ready design work

Required Qualifications:

5+ years of experience in web design, digital design, or visual product design
Strong portfolio showcasing responsive website design and brand-driven digital experiences
Deep understanding of web design systems, responsive design, and visual storytelling
Experience creating scalable component systems and reusable design frameworks
Strong instincts for typography, color, layout, hierarchy, and digital pacing
Ability to work both independently and collaboratively within multidisciplinary teams

Required Tools & Technical Skills:

Figma Design and FigJam (additional Figma products a plus)
Adobe Creative Suite
Microsoft Office Suite
Experience with:
Style guides and design systems
Wireframing and prototyping
Sitemaps and user flows
Responsive web layouts
Atomic design methodologies
Presentation design

If you meet the required qualifications and are interested in this role, please apply today.

The Solomon Page Distinction

Solomon Page offers a comprehensive benefit program for hourly employees. We pride ourselves on offering medical, dental, 401(k), direct deposit and commuter benefits to our employees, including freelancers - which sets us apart in the industries we serve.

About Solomon Page

Founded in 1990, Solomon Page is a specialty niche provider of staffing and executive search solutions across a wide array of functions and industries. The success of Solomon Page reflects an organic growth strategy supported by a highly entrepreneurial culture. Acting as a strategic partner to our clients and candidates, we focus on providing customized solutions and building long-term relationships based on trust, respect, and the consistent delivery of excellent results. For more information and additional opportunities, visit: solomonpage.com and connect with us on Facebook, and LinkedIn.

Opportunity Awaits.