Sr. Manager, Growth Marketing - Contract to Hire

Great Place to Work Certified, October 2024 - October 2025 USA

Overview

Evolving from SmartBiz Loans, a leading provider of small business loans, SmartBiz Bank offers a broad range of business banking solutions to small businesses across the U.S. – solutions built specifically to serve the dynamic needs of entrepreneurs and foster the growth of the small business community. SmartBiz Bank’s commitment to transparency and personalized customer service offers an unparalleled banking experience, ensuring small businesses have the financial services they need to grow and thrive. Headquartered in Chicago, IL, with offices in Austin, TX and San Francisco, CA, we are excited about serving our local and national Small Business Community.

Position Overview:

The Marketing Team at SmartBiz is responsible for promoting the SmartBiz brand, driving high-quality leads, and engaging existing customers with new product offerings. We are seeking a Sr. Growth Marketing Manager to help accelerate our growth through integrated marketing campaigns, demand generation, and product marketing strategies.

This role is ideal for a hands-on, data-driven marketer who thrives in a fast-paced environment and is eager to experiment, iterate, and optimize marketing strategies. You will report to the Head of Marketing and collaborate closely with a small but mighty marketing team, including a Channel Marketing Manager and a Marketing Operations Associate Manager, as well as external agencies and contractors.

How You Will Make an Impact:

In a nutshell, you will Lead and execute growth marketing strategies across paid and organic channels, focusing on new financial product launches and driving loan applications to increase conversion rates.

• Own demand generation, developing and optimizing integrated, omni-channel campaigns that align with the customer journey.
• Develop and manage a data-driven marketing budget across paid search, paid social, display, and other acquisition channels—nationally and in Chicago, our key local market.
• Test, analyze, and refine marketing efforts through A/B testing, performance tracking, and iterative experimentation to maximize ROI.
• Work cross-functionally with product, partnerships, lending operations, and external agencies to align marketing initiatives with business objectives.
• Provide thought leadership and regular performance updates to SmartBiz leadership, translating data into actionable insights.
• Stay ahead of marketing trends and technology to drive innovation in acquisition, engagement, and retention strategies.

What We Are Looking For:

• 7+ years of experience in growth marketing, demand generation, or performance marketing (preferably in fintech, lending, or SMB-focused industries).
• Proven track record of scaling paid and organic growth channels while managing acquisition costs.
• Analytical mindset with expertise in CAC, LTV, ROI, and ROAS—able to turn data into strategy.
• Hands-on experience with Google Analytics, Google Tag Manager, marketing automation, and CRM tools. (We use HubSpot)
• Bonus points for familiarity with multi-touch attribution (MTA), or marketing mix modeling (MMM).
• Excellent communication and collaboration skills—able to influence cross-functional teams and external partners.
• A growth mindset with a passion for testing, learning, and scaling successful marketing initiatives.

Opportunities & Benefits We Will Provide:

• Help redefine small business banking
• Competitive salary and equity in a fast-growing start-up
• 100% paid medical, dental, and vision benefits for employees and their domestic partners and dependents
• 100% paid life and disability insurance
• Flexible vacation policy
• 401k plan

More About SmartBiz Bank:

• 60% + of the loans funded by our banks are for women-owned, minority, or veteran businesses
• Great Place to Work Certified, 2022 - 2025
• American Banker's Best Places to Work in Financial Technology in 2017, 2020, 2021, 2022, and 2023
• Rated "excellent" by TrustPilot review website
• The company has raised $47 million in venture funding. Investors include Venrock, Investor Growth Capital, and First Round Capital.

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SmartBiz Bank is an Equal Opportunity employer and proud to provide equal employment opportunity to all job seekers without regard to any status protected by applicable law.

California residents can learn more about how we use your information by visiting https://sites.google.com/view/smartbizloans-employment-ccpa