MARKETING LEAD
Have around 5 years of hands-on marketing experience across multiple disciplines (SEO, content, social, paid ads, community)
Have established connections within the SEO and marketing community that can be leveraged to build brand
Have technical proficiency in each marketing channel and can personally execute campaigns when needed
Have directly contributed to measurable business growth (e.g., revenue, MRR, user acquisition)
Maintain an active personal brand on social media and industry platforms
Are comfortable speaking at events and representing the company publicly
Are both strategic and execution-focused—you can build a roadmap and launch campaigns yourself
Are comfortable owning KPIs and making data-driven decisions
Have experience in SEO and content strategy, with knowledge of AI's role in modern marketing
Have experience building marketing systems that scale with limited resources
Develop and lead integrated marketing strategies across SEO, content, paid ads, social, community, influencer, and affiliate channels
Personally execute campaigns across various channels, demonstrating technical proficiency in all marketing disciplines
Manage, mentor, and scale a team of marketers—building a performance-driven culture
Build reputation and visibility within the SEO community through strategic partnerships, content initiatives, and thought leadership
Cultivate relationships with industry influencers, SEO experts, and community leaders to amplify our brand
Analyze marketing funnels, optimize conversion rates, and uncover growth levers
Own key metrics like CAC, LTV, MRR growth, and lead generation
Partner with product and sales to craft campaigns that highlight our AI agents' capabilities and drive adoption
Implement best-in-class tools, processes, and analytics for scaling marketing efforts
Actively build your personal brand through social media, speaking engagements, and industry events
Represent publicly as a thought leader in AI marketing
Opportunities and Challenges