Performance Marketing Manager

Skycop is on a mission to bring justice to air passengers and ensure their rights are protected. As we continue to expand across Europe, we’re looking for a Performance Marketing Manager to lead our digital growth strategy and scale performance marketing across key European markets.

This is a high-impact role for a data-driven marketer who thrives in fast-paced environments and has deep expertise in paid digital channels—especially Google Ads.

What You'll Do:

• Develop and execute full-funnel digital advertising strategies, with a strong focus on Paid Google channels.
• Plan, launch, and optimize campaigns to ensure maximum performance and ROI.
• Use advanced targeting to reach key customer segments across Europe.
• Manage performance across Paid Social, Affiliate Marketing, Retargeting, and Paid Search Campaigns (PSC).
• Analyze campaign data and generate actionable insights for continuous improvement.
• Own budget planning and ensure efficient resource allocation across all channels.
• Prepare regular reports on campaign performance and optimization opportunities.
• Guide and support Junior Performance Marketing Specialists to ensure quality execution and growth.

What We’re Looking For:

• Bachelor's degree in Marketing, Business, or a related field.
• Proven experience in performance marketing, particularly with Google Ads.
• Strong analytical skills and familiarity with tools like Google Analytics, Google Ads, and other performance platforms.
• Solid understanding of e-commerce and digital user behavior.
• Previous experience mentoring or leading junior team members.
• Proactive mindset and ability to adapt quickly in a growth-focused environment.

What We Offer:

• Competitive salary and performance-based bonuses.
• Opportunities for professional development and learning.
• A collaborative, ambitious team driving real impact in the travel and legal tech space.