Senior Performance Marketing Manager – Google & YouTube

📈 We’re looking for a sharp, data-driven performance marketer to own and scale our Google and YouTube channels across global markets.

This isn’t a role for someone looking to manage a set-and-forget account. It’s for a strategic executor - someone who loves diving into data, running structured tests, leveraging the full ecosystem of Google Ads (Search, Shopping, Performance Max, YouTube, Demand Gen), and pushing creative performance to unlock growth.

Our product is fully digital, which means we can launch into any country without friction - no inventory, no logistics, no borders. Google is one of the biggest levers we haven’t fully unlocked yet - and we’re looking for the right person to turn it into a growth engine.

If you’ve scaled brands through Google Ads, thrive in fast-moving environments, and want full ownership of a high-impact channel - read on.

🎯 What You’ll Be Responsible For

• Own and scale Google Search, Shopping, Performance Max, YouTube, and Demand Gen campaigns
• Build and execute full-funnel growth strategies — from awareness to conversion
• Drive YouTube and video-led acquisition through creative and data-driven testing
• Run structured experiments across creatives, bids, placements, and offers
• Collaborate with creative, Meta, influencer, and SEO teams for cross-channel synergy
• Proactively identify opportunities, trends, and new platform advantages

📊 What Success Looks Like (First 6 Months)

• Clear performance uplift across key markets with structured testing and learnings
• YouTube and Demand Gen delivering measurable growth in reach, awareness, and conversions
• Performance Max and Shopping optimised for efficiency and incremental revenue
• You’re confidently leading Google growth strategy with commercial clarity and initiative

🛠 What You’ll Bring

• Proven experience managing $500k+/month in ad spend with strong commercial outcomes
• Deep expertise in YouTube Ads, Demand Gen, Performance Max, and Shopping
• Strong creative and analytical instincts with a full-funnel mindset
• Ability to translate data into actionable growth insights
• Proactive, accountable, and impact-driven operator

💬 Why You’ll Love This Role

• Own one of Simify’s biggest growth levers end-to-end
• Unlimited scale potential - global markets, zero logistics barriers
• Lean, high-performance team - fast decisions, no red tape
• Direct impact on company growth and brand visibility
• Remote & flexible (AEST timezone overlap required)

🚀 About Simify

Simify is a fast-growing travel tech company that’s already helped over 500,000 travellers stay connected overseas with digital eSIMs. We’ve dominated in Australia and are now scaling globally. Google and YouTube are key to unlocking our next chapter of growth.

❤️ Our Values

Freedom – Creating freedom through discipline and focus

Growth Mindset – Staying curious, open, and always learning

Humility – Checking ego at the door and focusing on what drives progress

Impact – Driving meaningful results for our customers, team, and brand

👀 How to Get Noticed

We review only applicants who complete a short one-way video interview via Hireflix (takes ~10–15 mins). This helps us get a feel for your energy, creativity, and experience.

👉 Apply here: https://app.hireflix.com/public-application/69003cf50095c5e712927430