PR/Marketing specialist

Do you have a passion for HR and Technology? Do you like to dive deep into industry specifics, communicate with Thought Leaders, extract and articulate main achievements and challenges of the industry in a cool form and distribute it back to community through all possible channels?

We have an amazing opportunity for you to join our team and become a …

PR/Marketing specialist

We are looking for a Marketing specialist who will be responsible for developing, executing, and overseeing our overall brand and marketing strategy, including tactical implementation. This is a hands-on position that will develop with multi-channel, multi-touch marketing programs, including email campaigns, social media, conferences and events, PR releases, website and inbound strategies.

We are searching for someone who can share our story through compelling content and drive pipeline growth. The ideal candidate thinks strategically while getting into the weeds and brings a positive energy to the team. This person should build a marketing strategy to meet our company goals while launching into execution.

Responsibilities

• Planning, development and execution of strategic marketing initiatives to build pipeline and drive revenue for enterprise and SMB business.
• Manage digital marketing campaigns and vendors through a variety of channels, including but not limited to, web, SEO, social and email.
• Develop and execute a PR and thought leadership strategy in both existing and new markets.
• Execute tactical marketing efforts that support overall strategy, such as writing, editing, building frameworks for new strategies.
• Oversee all conference/event marketing strategy and tactical implementation of pre, post, and onsite marketing involvement.
• Work with enterprise and SMB segment audiences for tailored communication.
• Create, measure, track and analyze marketing campaigns to understand customer behavior and overall marketing success.
• Manage campaign budgets and vendor relationships.
• Identify and manage third-party suppliers.

Required skills and qualifications:

• Bachelor’s degree in business, communications, marketing/advertising (or related field of study) required.
• At least 3 years of integrated B2B marketing experience in SaaS HR Tech companies.
• Strong understanding of lead generation best practices.
• Experience or quick to adapt with Pipedrive.
• Strong writing and editing skills as well as verbal communication skills.
• Experience working under tight deadlines and a fast-paced environment.
• Ability to manage projects from conception through completion.
• Ability to work both independently and within a team environment.
• Very organized and ability to manage time, relationships, schedule multiple meetings, and stay on top of multiple communications.
• Strong analytical skills, ability to solve problems, and attention to detail are key.
• Client-facing experience a plus.
• Excellent knowledge of spoken and written English. Latvian and/or Russian language – nice to have.

What we offer:

• Work directly with the CEO of the company
• Competitive salary, depending on work experience, education, and other skills
• Competitive employee flexible benefits package (incl. medical insurance, cell phone, etc.)
• Room for professional & personal growth
• Flexible working schedule, possibility of working part-time.
• Possibility to work from the office or remotely.

To apply, please send your CV to info@beneflo.io