Shopify has redefined commerce, raising the standard for how businesses of all sizes manage, market and sell their products and services. With over 1,000,000 merchants in more than 175 countries, powered by the most innovative platform on the market, we continue to grow rapidly while constantly looking for new ways to impact and disrupt markets. Shopify also practices a platform-driven approach to building what the majority of our merchants need the majority of the time, but intentionally leaves room for developer opportunity to differentiate Shopify’s multi-channel strategy.

As Partner Marketing Manager in Japan, you will be responsible for planning and implementing Japan based marketing initiatives with our partners, including key platforms, ecommerce agencies, Shopify experts, and other organisations. The objective is to drive acquisition of new merchants onto the Shopify platform and to help partners and merchants grow and scale.

With a laser focus on Japan, you will be part of the APAC Marketing Team building repeatable, best-practice partner co-marketing initiatives including integrated marketing campaigns, digital activations, virtual, field events and content. You will work closely with a team of regional partner managers to help identify and amplify the efforts of our best partners. This will include educating our partner ecosystem, deploying tools and programs, and providing ideas and feedback to the business.

This role requires that you’re an excellent marketer, able to nimbly identify and focus on priority initiatives. You must work closely with colleagues in marketing, partnerships, sales, merchant success, launch engineering and support.

Responsibilities:

Enrich and expand relationships with our Japan partners by planning and managing co-marketing efforts across Japan, including marketing campaigns, field events (virtual and IRL), content marketing and other initiatives
Increase awareness and generate leads locally
Help Shopify merchants to drive online sales through partners
Identify, build and promote case studies to increase awareness in targeted audience segments
Educate partner managers and the partner community on global and regional marketing initiatives, including product marketing, customer marketing, digital activations, campaigns, content and PR initiatives
Ensure timely and relevant communications are deployed to keep our partners abreast of program and product enhancements
Drive new partner acquisition through campaigns that build the partner programs brand and drive conversion in the forms of new partner sign ups.
Manage regional partner marketing budget, financial models, performance metrics and tracking systems for regular analysis and reporting
Develop and make regionally-relevant partner facing materials to aid with onboarding, training and education
Produce and deliver presentations to internal and partner audiences
Assess the effectiveness of your regional initiatives. Report on success metrics, insights, and recommendations.
Answer partner marketing requests, prioritising workflow, and identifying new opportunities
Work closely with Partner Managers to ensure partners are successfully onboarded, activated and engaged

Requirements:

Minimum 5 years of experience in marketing, including demonstrable work with partner, channel or community ecosystems
Fluency in both spoken and written Japanese and English
Understanding of partner ecosystems, audience segmentation and their motivations
Ability to thrive in uncertainty, resolve ambiguity and think quickly on your feet
Excellent communication and organisational skills while being able to stay focused on the big picture and pay attention to details
Knowledge of how to run successful digital and offline in-person integrated marketing campaigns
Experience running and coordinating IRL events
Experience helping drive global business, product, and product marketing strategy
A resourceful attitude and positive negotiation skills - you'll be working with a lot of different teams across Shopify and external ecosystem partners
Experience working for a global company and are excellent in executing across time zones and cultures

Bonus points:

Experience in sales, partnerships or at an agency

About Shopify

Opportunity is not evenly distributed. Shopify puts independence within reach for anyone with a dream to start a business. We propel entrepreneurs and enterprises to scale the heights of their potential. Since 2006, we’ve grown to over 8,300 employees and generated over $1 trillion in sales for millions of merchants in 175 countries.

This is life-defining work that directly impacts people’s lives as much as it transforms your own. This is putting the power of the few in the hands of the many, is a future with more voices rather than fewer, and is creating more choices instead of an elite option.

About You

Moving at our pace brings a lot of change, complexity, and ambiguity—and a little bit of chaos. Shopifolk thrive on that and are comfortable being uncomfortable. That means Shopify is not the right place for everyone.

Before you apply, consider if you can:

Care deeply about what you do and about making commerce better for everyone
Excel by seeking professional and personal hypergrowth
Keep up with an unrelenting pace (the week, not the quarter)
Be resilient and resourceful in face of ambiguity and thrive on (rather than endure) change
Bring critical thought and opinion
Use AI tools reflexively as part of your fundamental workflow
Embrace differences and disagreement to get shit done and move forward
Work digital-first for your daily work