performance marketing

Experience: 4–5 Years
Location: Remote (Full-time)
Employment Type: Full-time (Remote)
Agency Experience: Mandatory
About the Role
We are looking for an experienced Performance Marketer with a proven track record of running successful ROI-driven campaigns across digital platforms. The ideal candidate will have prior experience working in a digital marketing agency, strong analytical skills, and a results-oriented mindset. This role involves strategizing, executing, and optimizing paid campaigns while ensuring alignment with client objectives and budgets.
Key Responsibilities

• Plan, launch, and manage high-performing paid campaigns across Google Ads, Meta Ads, LinkedIn, and other digital platforms.
• Optimize campaigns for key performance metrics such as CTR, CPL, CPA, and ROAS.
• Conduct A/B testing on creatives, audiences, and landing pages to maximize conversion rates.
• Analyze campaign data, prepare detailed reports, and provide actionable insights.
• Collaborate with creative and content teams to improve ad performance and messaging.
• Stay updated with the latest digital marketing trends, tools, and algorithm changes.
• Manage budgets effectively to achieve maximum ROI.
• Troubleshoot performance issues and identify growth opportunities.

• Bachelor’s degree in Marketing, Business, or a related field
• .4–5 years of experience in performance marketing within a digital agency (agency experience is mandatory)
• .Hands-on expertise in Google Ads, Meta Ads Manager, LinkedIn Campaign Manager, and other PPC platforms
• .Strong understanding of analytics tools such as Google Analytics, Tag Manager, and Data Studio
• .Proven experience in scaling campaigns and meeting ROI targets
• .Excellent analytical, optimization, and problem-solving skills
• .Google Ads or Meta Blueprint certifications are a plus

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