Shopify Web Designer

Job Description

Satellite Teams is looking for a creative and results-driven Shopify Web Designer & DTC Conversion Specialist to support the growth of a direct-to-consumer (DTC) e-commerce brand. This role is responsible for designing, building, and optimizing Shopify storefronts and landing pages that create seamless customer experiences and drive online sales.

The ideal candidate combines strong web design skills, Shopify development experience, and an understanding of e-commerce marketing, conversion optimization, and customer buying behavior. This role requires someone who can balance creativity with data-driven decision-making to improve website performance and business results.

Responsibilities

Shopify Store Design & Optimization

• Design, build, and maintain Shopify storefronts, collection pages, product pages, and promotional landing pages

• Create mobile-responsive, user-friendly website experiences that align with brand standards

• Develop landing pages that support paid advertising campaigns across Meta, Google, TikTok, and other digital channels

• Continuously improve site layouts, navigation, and user journeys to enhance customer engagement and conversions

Conversion Rate Optimization (CRO) & User Experience

• Apply e-commerce UX best practices to improve product discovery, add-to-cart rates, and checkout completion rates

• Optimize key conversion areas including product pages, cart experiences, trust elements, upsell opportunities, and checkout flows

• Assist in implementing and analyzing A/B tests to improve website performance and customer experience

• Review website analytics, heatmaps, and customer behavior data to identify opportunities for improvement

Shopify Development & Platform Management

• Customize Shopify themes using Shopify Liquid, HTML, CSS, and JavaScript

• Manage Shopify apps, plugins, and integrations to support business operations and marketing initiatives

• Troubleshoot website issues, theme conflicts, and app-related challenges while maintaining site functionality and speed

• Support implementation and maintenance of email marketing, review, subscription, loyalty, and upsell applications

Website Performance & SEO

• Optimize website speed, performance, and mobile usability

• Implement on-page SEO best practices including metadata, image optimization, internal linking, and structured content

• Support Google Analytics 4 (GA4), Google Tag Manager (GTM), and conversion tracking initiatives

• Monitor website performance metrics and recommend improvements based on data insights

Collaboration & Continuous Improvement

• Work closely with marketing, creative, content, and customer support teams to execute campaigns and website updates

• Ensure website changes align with business objectives and customer needs

• Stay current on Shopify updates, e-commerce trends, and industry best practices

Qualifications

Required

• At least 2 years of experience managing and optimizing Shopify websites for e-commerce businesses

• Strong proficiency in Shopify, Shopify Liquid, HTML, CSS, and JavaScript

• Experience creating landing pages and website assets for digital marketing campaigns

• Knowledge of e-commerce conversion rate optimization (CRO) and user experience (UX) principles

• Proficiency in Figma, Adobe Creative Suite, Canva, or similar design tools

• Experience using website analytics and reporting tools such as Google Analytics

• Strong attention to detail and problem-solving skills

• Excellent communication and collaboration skills

• Ability to work independently in a remote environment and manage multiple priorities

Preferred

• Experience supporting US, Australian, Canadian, or international e-commerce brands

• Experience working in a DTC (Direct-to-Consumer) e-commerce environment

• Familiarity with Shopify apps such as Klaviyo, Yotpo, Loox, Recharge, Rebuy, or similar tools

• Experience supporting paid media campaigns across Meta Ads, Google Ads, and TikTok Ads

• Understanding of A/B testing methodologies and conversion optimization practices

• Experience using AI tools to streamline design, content creation, or workflow processes

• Experience working remotely for international clients or offshore staffing organizations