Social Media Manager

Position Title: Digital & Social Marketing Manager

About SARS Digital

SARS Digital is an ambitious startup on a mission to redefine the digital marketing and branding landscape. We are a talented team of dedicated professionals who bring creativity, innovation, and strategy together to empower businesses across industries. We deliver end-to-end marketing solutions, driven by excellence, transparency, and results.

As we grow, we’re seeking visionary marketers who thrive in a fast-paced, collaborative environment. If you’re ready to make an impact, join us on this journey to reshape what marketing success looks like.

Why Join SARS Digital?

✔ Thrive in a collaborative, innovation-first startup culture

✔ Work on high-impact campaigns with ambitious clients across industries

✔ Leverage the latest AI and MarTech strategies to drive creativity and performance

✔ Be part of a growth-driven team that values empowerment, transparency, and excellence

Role Overview

As the Digital & Social Marketing Manager, you will be the strategic engine driving our clients’ success across SEO, SEM, paid media, content marketing, and social engagement. From full-funnel campaign orchestration to real-time community building, you’ll leverage data-driven insights, predictive analytics, and automation to scale brand growth and maximize ROI.

You will lead a multi-functional team, implement innovative marketing strategies, and ensure high-impact execution across all digital platforms.

Key Responsibilities

Strategic Marketing & Campaign Execution

✔ Develop omnichannel digital marketing strategies tailored to diverse audiences

✔ Lead annual & quarterly campaign planning with structured media budgeting

✔ Drive cross-platform integration to ensure seamless marketing execution

AI & Automation-Driven Marketing

✔ Implement automated workflows for personalized and scalable marketing campaigns

✔ Utilize AI-driven strategies for audience targeting, content generation, and performance optimization

✔ Develop predictive analytics models for lead conversion and customer insights

Social Media & Community Engagement

✔ Build platform-specific strategies that enhance brand visibility and engagement

✔ Plan and oversee content creation for posts, visuals, videos, and interactive media

✔ Monitor real-time conversations, engage with audiences, and foster brand communities

Performance Analytics & Optimization

✔ Set up advanced reporting dashboards to measure campaign success

✔ Conduct testing and iterative optimization to refine user experience and conversions

✔ Leverage behavioral analytics to enhance audience targeting strategies

Team & Stakeholder Management

✔ Build and manage a multi-functional marketing team across multiple disciplines

✔ Define KPIs with structured goal-setting frameworks

✔ Present strategic insights and performance reviews to leadership and clients

Ideal Candidate Profile

✔ 4+ years in digital marketing with 2+ years in a leadership role

✔ Experience working in a marketing or advertising agency is a must

✔ Proven expertise in multi-channel campaigns, paid media, and organic growth

✔ Strong background in AI-driven marketing, automation, and cross-platform integration

✔ A natural strategist & community builder with a passion for innovation

✔ Certifications in marketing, advertising, or analytics are preferred