Digital Marketing Manager

Role: Digital Marketing Manager

Salary: Up to £40,000 + Benefits

Location: London HQ – Remote first policy

We’re looking for a Brand and Business Development Manager who is both strategic and hands-on. You’ll design and execute campaigns that build awareness of our client’s services and products, while also being comfortable picking up the phone, sending outreach emails, and creating opportunities directly.

Experience Required:

• Experience in B2B marketing (tech, SaaS, or consultancy preferred).
• Proven ability to generate and nurture leads.
• Comfortable with both strategy and execution (campaigns, outreach, reporting).
• Experience in managing and optimising Webflow websites.
• Strong knowledge of PPC, LinkedIn Ads, Google Ads, analytics, and SEO.
• Ability to create high-quality innovative marketing collateral and sales-enablement material.
• Strong communicator who can work across marketing, sales, and leadership teams.
• Entrepreneurial, proactive, results-driven, and ready to grow with the business.

Responsibilities:

• Plan and run integrated campaigns across PPC, LinkedIn Ads, Google Ads, and email.
• Drive top-of-funnel activity: outreach, inbound campaigns, events, and webinars.
• Support sales/BD team with targeted campaigns to generate qualified leads.
• Create and manage marketing collateral (brochures, decks, one-pagers, case studies).
• Ensure all branding and creative assets are consistent, modern, and impactful.
• Collaborate with our content specialist for thought leadership, blogs, and case studies.
• Manage website updates, landing pages, and UX improvements in Webflow.
• Track and report on web analytics, campaign performance, and lead conversion.
• Optimise website to improve lead generation and SEO performance.
• Organise and promote webinars, client events, and industry conferences.
• Represent the brand externally, building awareness in target communities.
• Work closely with the Digital Engagement Lead to align on content strategy, SEO, and messaging.
• Partner with the BD team to ensure campaigns and materials support pipeline goals.