Who We Are:
Sailun Group (https://en.sailungroup.com/) is one of the world's leading rubber technology and tyre companies. Being the 10th largest manufacturer in the world, Sailun Group is offering a broad portfolio of passenger car, truck and bus as well as specialty tyres. The brand Sailun is the fastest growing tyre brand globally (2023) and among the Top Ten in sustainability perception. Smart manufacturing ensuring superior product quality, emotional brand building and passionate people are the key drivers for Sailun’s success story today and in the future. Sailun Group’s products are available in more than 180 markets and regions in the Americas, Europe, Asia and Africa. With over 18,000 dedicated talents, we are heading to extend our operating footprints in the major markets to best serve the local customer needs, and aspiring to become the leader of local market.
Position Overview:
As a Junior Trade Marketing Specialist for Eastern Europe, you will play a key role in supporting the sales team and driving the trade marketing efforts across the region. Your focus will be on managing daily customer support, coordinating small events and promotions, and building strong relationships with customers. This position is ideal for someone with 2-3 years of hands-on experience within the tyre industry and/or tyre retail, eager to grow within the company and expand their skillset across multiple markets.
In this role, you will assist with the implementation of trade marketing initiatives, drive brand awareness at the local level, and provide daily support to the sales team and customers. Your work will directly impact the success of regional sales efforts and enhance our market presence.
Key Responsibilities:
- Trade Marketing Support: Assist the sales and marketing team in implementing trade marketing strategies, including promotional events, campaigns, and local customer engagement activities.
- Customer Interaction: Provide daily support to customers by addressing inquiries, offering product information, and ensuring strong relationships are maintained.
- Event and Promotion Coordination: Organize and execute small-scale events and promotions to drive product visibility and customer engagement.
- Sales Team Collaboration: Work closely with the sales team to ensure alignment between trade marketing efforts and sales targets, providing necessary resources and materials for the sales team to succeed.
- Market Feedback: Gather customer feedback, monitor promotional performance, and identify opportunities for improvement to continually optimize trade marketing initiatives.
- Regional Focus: Support the expansion and execution of trade marketing activities across Eastern Europe, tailoring strategies to meet the specific needs of each market.
- Reporting and Analysis: Track and report on trade marketing activities and their impact on customer satisfaction and sales performance.
Requirements:
- A minimum of 2-3 years of marketing experience in the tyre industry within the Eastern European market is required.
- Based in Eastern Europe to ensure deep market understanding and effective local collaboration.
- Fluency in English, other Eastern European languages are plus.
- Strong communication and coordination skills.
- Holding a valid driver’s license
- Willingness and ability to travel up to 50% within Eastern Europe to support local marketing activities.
What We Can Offer:
- A platform to raise your innovative ideas and bring them into realization, make your mark in the tyre industry and beyond;
- Being part of a rapidly growing company which strives for further success worldwide;
- Being immersed in a people-oriented culture built on trust and respect;
- Being part of a diverse, fun, high-spirited and empowered team and interacting with counterparts from other regions internationally and colleagues from varied disciplines;
- A commitment to train and develop you continuously throughout your career;
- A career path that allows you to demonstrate your full potential;
- Competitive compensation and benefits package and non-financial recognition to reward your dedication and achievements.