Senior Data Scientist

Sago Mini is an award-winning company devoted to play. With three subscription services and over 10 million monthly active users, Sago Mini creates apps that seed imagination, grow wonder, and bring thoughtful design to life for preschoolers and parents worldwide. Proudly Canadian, Sago Mini is a subsidiary of Spin Master, a leading global children’s entertainment company. Along with sister studios Toca Boca and Originator, Sago Mini is part of the Piknik bundle – a collection of the world’s best apps for kids in one subscription.

What will you work on?

We're building a world-class subscription business that delights kids and earns the trust of parents — and we need someone who owns the commercial math behind it.

You'll be the analytical link between raw data and business growth: not just reporting what the KPIs say but explaining why they moved and what to do next. When M1 retention dips or subscriber activations spike, you'll know whether to reach for a cohort breakdown, a segmentation model, or a conversation with the product analyst who owns that surface — and you'll know which one actually answers the question.

How will you create impact?

• Be a first-class thought partner to our product, business, finance and executives and help them make decisions on what's next for Piknik
• Build full-cycle analytics experiments, reports, and dashboards using SQL, Python and statistical tools
• Build scalable, reusable data products — self-serve dashboards, forecasting tools, segmentation pipelines — that outlive a single request, rather than one-off analyses
• Identify and measure levers to help move essential metrics, and produce recommendations grounded in statistical rigor and hypothesis testing
• Provide insights to enable our cross-functional team to understand industry dynamics, subscriber dynamics, and long-term trends
• Work backwards from understanding and sizing problems to ideating solutions
• Report against our goals by identifying essential metrics and building executive-facing dashboards to track progress
• Possess excellent stakeholder management skills, know how to effectively collaborate well with product, marketing, finance and data engineering to set priorities

What are your skills and experience?

• 4+ years of experience in data analytics or data science, growth analytics, ideally in a B2C subscription, mobile app, or consumer product business
• The insight to take ambiguous problems and solve them in a structured, hypothesis-driven, data-supported way
• The determination to initiate and lead/own strategic projects to completion with a cross-functional team
• Experience working with experimentation techniques (A/B testing, hypothesis testing) and interpreting results
• Proficiency in at least one programming language (Python)
• Expertise with SQL queries
• Experience developing and using business intelligence tools, such as Preset, Tableau, and Looker
• Experience building and training statistical and machine learning models (classifiers, regression models...)
• Experience working with user segmentation, cohort analyses, time series analyses
• Experience with Apple Store and Google Play data
• Exposure to causal inference methods (e.g., diff-in-diff, propensity matching) a plus, not required

The anticipated pay range for candidates who will work in Ontario is $100,000 to $115,000 Per Annum. The offered pay to a successful candidate will be dependent on several factors that may include but are not limited to years of experience within the job, years of experience within the required industry, education, etc. Spin Master Inc. is a multi-state employer, and this salary range may not reflect positions that work only in other states.

We welcome and encourage applications from people with disabilities. Accommodations are available upon request for candidates taking part in all aspects of the selection process.

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Based in Toronto, Sago Sago Toys is a subsidiary of Spin Master Limited a leading global children’s entertainment company that creates, designs and manufactures a diversified portfolio of innovative toys, games, products and entertainment properties. We hire humble and collaborative people who care about doing great work. Sago Mini is an equal opportunity employer. We value diversity at our company.