Product Marketing Manager IV

Russell Tobin & Associates is currently seeking a Product Marketing Manager IV to work for our client in the Technology industry. Apply now for consideration!

• Contract: W2, Contract
• Duration: 7 months (with potential for extension)
• Location: Remote (East Coast, Central, or West Coast Time Zones preferred)
• Pay Range: $110-120/Hour DOE

Brief Summary:

Our client is seeking a Product Marketing Manager IV with strong experience in go-to-market strategy, competitive analysis, and sales enablement. This individual will play a critical role in shaping marketing strategies, supporting feature launches, and driving advertiser research initiatives in a highly competitive landscape.

Responsibilities:

• Conduct in-depth competitive analysis of key industry players (e.g., Google, Amazon, TikTok) to identify growth opportunities.
• Collaborate with internal sales teams to research and understand advertiser needs and market preferences.
• Develop and execute go-to-market strategies for product feature launches, including crafting sales enablement materials and activation plans.
• Analyze market trends, design marketing campaigns, and oversee junior marketing staff.
• Support marketing operational objectives by contributing to strategic plans, preparing action plans, and implementing productivity and customer-service standards.
• Prepare and manage budgets, forecast marketing requirements, and implement corrective actions as needed.
• Provide actionable insights by collecting, analyzing, and summarizing data and market trends.

Requirements:

• 6–8 years of experience in product marketing or related fields.
• Bachelor's degree in Marketing, Communications, Journalism, or related discipline.
• Strong background in researching consumer/product behavior, go-to-market strategies, and activation.
• Expertise in positioning and competitive analysis.
• Excellent verbal and written communication, organizational, and multi-tasking skills.
• Ability to work independently, manage time effectively, and navigate ambiguity.
• Strong technical problem-solving skills and ability to collaborate with product and engineering teams.

Russell Tobin / Pride Global offers eligible employees comprehensive healthcare coverage (medical, dental, and vision plans), supplemental coverage (accident insurance, critical illness insurance, and hospital indemnity), a 401(k) retirement savings plan, life & disability insurance, an employee assistance program, identity theft protection, legal support, auto and home insurance, pet insurance, and employee discounts with select vendors.

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