Runwise is looking for a Senior Data Analyst - Marketing & Demand Gen who is highly motivated, results-oriented, and passionate about building products that customers love.

Runwise (www.runwise.com) is a fast-paced, customer-focused climate-tech startup that controls and runs the key energy systems (heating, water, etc.) in 6000+ buildings throughout the US. Runwise’s unique hardware and software service significantly reduces energy usage, substantially lowering costs and carbon output. As of today, Runwise’s technology takes the equivalent of 50,000 cars worth of carbon emissions off the road each year. Runwise has offices in New York and Boston but is a remote-first product/engineering company, and has been since its creation.

We’re on a mission to make every city radically more affordable, sustainable, and healthier. By combining sustainability + technology, we focus on outcomes over outputs, continuously improving and pushing boundaries. Join Team Runwise and help us drive real, measurable impact.

Responsibilities Will Include, But Are Not Limited To

Build, manage, and optimize dashboards and reporting frameworks (e.g. for funnel metrics, channel performance, ROI)
Perform analysis on marketing campaigns (paid, email, content, webinars, events) to identify drivers of growth, waste, and opportunities
Model, forecast, and report on demand gen pipeline, attribution, and budget allocation
Monitor funnel metrics and lead quality, iterate to improve conversion rates
Segment audiences and perform cohort analyses to inform personalization, experimentation, and retention strategies
Design and support A/B tests, attribution models, multi-touch models, incrementality, and holdout experiments
Collaborate cross-functionally to embed data-driven decision making across marketing, growth, and sales
Define and standardize key definitions, metrics, and data governance to ensure alignment and consistency

Who You Are

3+ years of marketing / demand generation / growth analytics experience
Strong SQL skills for querying, joining, aggregating, etc.
Advanced proficiency in Excel / Google Sheets
Experience with business intelligence tools (Looker, Tableau, PowerBI, etc.)
Experience working with marketing tools / ad platforms / attribution systems (e.g. Google Analytics, FB Ads, HubSpot, Marketo, etc.)
Strong analytical mindset, attention to detail, ability to explain complex results to non-technical stakeholders
Comfort working in ambiguity, with evolving models and data constraints
Excellent communication skills, ability to present to leadership

Salary: $120,000-$180,000 (varied on experience and market rate)

What You Believe

No job is too small.
Sincerity builds trust.
Setbacks fuel progress.
Efficiency is vital.

Benefits

Medical, dental, and vision insurance
HSA & FSA options
Paid Parental Leave
Access to Talkspace & Health Advocate
Flexible PTO
Commuter Benefits
401K
Company-paid life insurance
Voluntary supplemental life insurance
Free in-office lunch on Wednesdays
Hybrid work environment
Summer Fridays
Monthly L&D Series
Employee Resource Groups (e.g. DEIB Committee, Run Club)

This is an excellent opportunity to join a fast-growing company, one of the true leaders within energy efficiency in the Northeast. You will be surrounded by talented people, including working very closely with our co-founder and sales leader. Your success will also make a tangible impact.