VP/Head of Growth Marketing

Head of Growth Marketing

Remote position but must be based in Colorado

A fast-scaling fintech innovator is building the infrastructure to support seamless, global digital payments. Traditional payment systems have failed to keep up with the high-speed, low-volume needs of modern payouts—resulting in delays and excessive fees. This company is addressing that gap by enabling instant, cost-effective transfers to consumers worldwide via an advanced API platform.

Businesses in over 100e countries now rely on this solution to send payouts to bank accounts, wallets, cards, and digital products—supporting use cases in rewards, remittances, disbursements, and more.

About the Role

This role leads full-funnel growth marketing strategy and execution—from awareness and acquisition through to retention and expansion. The Head of Growth Marketing will oversee demand generation, account-based marketing (ABM), field marketing, lifecycle programs, and marketing operations, with a strong focus on performance, attribution, and alignment with revenue goals.

Key Responsibilities

• Design and execute a scalable growth strategy across paid, organic, content, email, and partnership channels.
• Own KPIs such as lead volume, CAC, ROI, and pipeline contribution; continuously optimize performance through experimentation.
• Collaborate with sales and RevOps to build and scale ABM campaigns targeting high-value accounts.
• Lead the company’s field and event marketing efforts—both virtual and in-person—to drive brand impact and conversion.
• Manage marketing operations and technology (e.g., HubSpot, Salesforce), ensuring clean data, accurate attribution, and process efficiency.

Ideal Candidate Profile

• 10+ years in B2B marketing, with at least 5 years leading growth or revenue marketing teams in tech companies; experience in fintech or payments is a plus.
• Demonstrated success in demand generation, pipeline growth, and marketing operations with measurable outcomes.
• Deep expertise in digital marketing, including SEO, SEM, lifecycle campaigns, and event marketing.
• Strong analytical mindset with experience using platforms like HubSpot, Salesforce, and multi-touch attribution tools.
• Proven ability to partner cross-functionally with sales and product teams; comfortable in high-growth, iterative environments.