Senior User Experience Designer (D2C)

Sr. UX Designer - Ecommerce/D2C

Part time, 10-12 hours/week, fully remote

SUMMARY

The focus of this engagement is to transform a legacy digital experience into a modern, personalized e-commerce storefront. You’ll design a conversion-optimized site that helps users navigate complex products with ease.

RESPONSIBILITIES

• Lead UX strategy and execution for a consumer-facing e-commerce redesign.
• Create wireframes, user flows, sitemaps, and interactive prototypes.
• Develop a streamlined homepage and personalized product journey aligned with brand repositioning.
• Implement segmentation and behavioral logic to drive targeted product merchandising.
• Collaborate with internal teams across strategy, design, copy, and development to ensure cohesion.
• Apply best practices in conversion UX, accessibility (ADA), and mobile-first design.
• Leverage CRM and personalization tools to create dynamic content experiences, especially using Salesforce Marketing Cloud.
• Present work clearly to stakeholders and adapt based on iterative feedback.
• Operate independently using standard UX playbooks to reduce dependencies and accelerate timelines.

QUALIFICATIONS

• 7+ years of UX design experience, including direct-to-consumer e-commerce work (e.g., storefronts, PDPs, onboarding).
• Demonstrated success in designing conversion-focused, marketing-aligned user journeys.
• Strong portfolio showcasing personalized UX, product merchandising, and mobile-responsive web design.
• Experience with Salesforce Marketing Cloud or similar personalization/CRM platforms.
• Proficiency in Figma (required); Adobe Creative Suite and other prototyping tools a plus.
• Deep understanding of the user-centered design process and design system integration.
• Familiarity with front-end development principles (HTML, CSS, JS) and how they impact UX decisions.
• Knowledge of Material 3 design guidelines and accessibility standards.
• Excellent communication skills; comfortable presenting work and advocating for design decisions.
• Capable of working independently in a remote environment with fluctuating hours.

Contract Talent The salary range for this position is 55/hr to 60/hr. Benefits available to contract/temporary professionals, include medical, vision, dental, and life and disability insurance. Hired contract/temporary professionals are also eligible to enroll in our company 401(k) plan. Visit https://roberthalf.gobenefits.net/ for more information