Marketing Specialist

We are looking for an experienced Marketing Specialist to join our team on a long-term contract basis in Foothill Ranch, California. In this role, you will play a key part in developing and executing innovative marketing strategies across various digital platforms. You will collaborate with cross-functional teams to enhance brand visibility, engage target audiences, and drive business growth.

Responsibilities:
• Plan and implement email campaigns that align with marketing objectives and drive audience engagement.
• Develop and manage marketing activities, including digital campaigns and promotional initiatives.
• Coordinate the creation and execution of marketing campaigns across multiple channels.
• Utilize tools such as Adobe Creative Cloud and Asana to streamline project management and content creation.
• Optimize website performance and manage content updates using WordPress.
• Leverage HubSpot to track campaign performance and analyze customer data.
• Create and schedule engaging social media content to increase brand awareness and audience interaction.
• Monitor social media channels and respond to community engagement in a timely manner.
• Collaborate with teams to ensure cohesive messaging across all marketing platforms.
• Track and report on campaign metrics to assess effectiveness and identify areas for improvement.
• Minimum of 3 years of experience in marketing roles with a focus on digital strategies.
• Proficiency in email campaign management and digital marketing tools.
• Hands-on experience with Adobe Creative Cloud, Asana, WordPress, and HubSpot.
• Strong understanding of social media platforms and content creation.
• Proven ability to manage projects and meet deadlines effectively.
• Excellent analytical skills to assess campaign performance and make data-driven decisions.
• Strong written and verbal communication abilities.
• Familiarity with marketing metrics and reporting tools.
Innovation starts with people.®

Robert Half is the world’s first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles.

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All applicants applying for U.S. job openings must be legally authorized to work in the United States. Benefits are available to contract/temporary professionals, including medical, vision, dental, and life and disability insurance. Hired contract/temporary professionals are also eligible to enroll in our company 401(k) plan. Visit roberthalf.gobenefits.net for more information.

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