Salary: $39.00 to $44.00 hourly
Description
Digital Events Marketing Operations Manager
Location: Remote
Duration: 52-week contract
Position Overview
We are seeking an experienced and detail-oriented Digital Events Marketing Operations Manager to lead the planning, coordination, and execution of investor webinars, targeted email marketing campaigns, and website updates. This dynamic role involves organizing and hosting approximately 20 investor calls per quarter, updating website content, creating and managing email campaigns, coordinating event logistics, and post-event follow-ups. The ideal candidate will excel in communication, thrive in a fast-paced environment, and display exceptional organizational and multitasking skills.
Key Responsibilities
- Digital Event Coordination:
- Oversee the planning and execution of approximately 20 quarterly investor calls and additional webinars using Zoom. Collaborate with internal teams, manage logistics, ensure seamless technical event delivery, and professionally host webinars, including on-camera introductions and managing Q& A sessions. Events may require flexible timing to accommodate early morning or late-night calls for global audiences.
- Email Campaign Management:
- Develop and execute personalized email campaigns targeting investors using Salesforce Marketing Cloud. Analyze performance metrics and ensure email content meets branding standards.
- Website Content Updates:
- Regularly update the investor portal and website using tools like Adobe Experience Manager. Collaborate with design and content teams to refresh visuals and text, ensuring brand consistency and accuracy.
- Technical Oversight:
- Manage webinar platforms to ensure all technical aspects run smoothly. Provide event-related technical troubleshooting as required.
- Communication Management:
- Act as the primary point of contact for event coordination by addressing inquiries, confirming speakers, and distributing essential pre- and post-event communications. Prepare and share timely recordings and post-event summaries with key stakeholders.
- Data Analytics & Reporting:
- Maintain accurate attendance records and investor engagement metrics. Generate regular reports and insights for management review.
- Content Collaboration:
- Work with senior leadership and marketing teams to develop supporting materials, including agendas, presentations, emails, and investor-friendly web pages.
- Compliance:
- Ensure that all communications, event materials, and marketing efforts comply with industry regulatory standards and obtain necessary approvals.
Requirements
Preferred Qualifications:
- Minimum of 3 years’ experience in virtual event management utilizing tools like Zoom, On24, WebEx, or GoToWebinar.
- Flexibility to manage early morning and late-night calls for international audiences.
- 2 years’ experience creating and managing email marketing campaigns, preferably with Salesforce Marketing Cloud.
- Proficiency in website content management systems, with Adobe Experience Manager experience preferred.
- Strong organizational, project management, and multitasking skills in a fast-paced environment.
- Familiarity with investment management or investor relations (preferred but not required).
- Self-motivated, proactive, and capable of working independently and collaboratively.
- Excellent written and verbal communication skills with meticulous attention to detail.
- Professional and customer-oriented communication style.
About The Role
This role offers the opportunity to work closely with investor relations and marketing teams to execute highly visible events and communications. It requires someone who is detail-oriented, tech-savvy, and strategic in delivering exceptional digital experiences tailored to global audiences.
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