Director of Event Marketing

Director/Manager of Events Marketing

About MX

MX is on a mission to power the Open Finance economy by unlocking the potential of financial data. We partner with financial institutions and fintechs to deliver intelligent, secure, and connected experiences for consumers. With more than 200 million consumers reached through our partners and over 16,000 connections to financial institutions, MX is transforming how people interact with their money.

Role Overview

We are looking for a strategic, highly organized, and results-driven Director or Manager of Events to lead and execute MX’s event marketing strategy. This role is pivotal in shaping how we engage with customers, partners, and the broader financial ecosystem through experiences that are bold, brand-aligned, and high impact.

This person will oversee all aspects of event strategy and execution—including proprietary MX events, industry trade shows, thought leadership forums, partner activations, and internal team events. You’ll collaborate across marketing, sales, product, and executive teams to amplify MX’s brand and drive measurable pipeline and partner engagement.

Key Responsibilities

Strategy & Planning

• Own the end-to-end event marketing strategy to support awareness, demand generation, partner engagement, and customer retention.
• Develop and manage an annual events calendar, prioritizing based on business goals and ROI.
• Work with marketing and sales leadership to define key success metrics.

Event Execution

• Lead the planning, production, and execution of MX-hosted events including our annual flagship summit, customer roundtables, and partner forums.
• Oversee MX’s presence at third-party conferences including Money20/20, Finovate, and other fintech and banking events.
• Ensure a consistent brand experience and message across all touchpoints—virtual, in-person, and hybrid.

Team & Vendor Management

• Manage external vendors, contractors, agencies, and venue partners to deliver polished, high-impact experiences.
• Collaborate with internal creative, content, and product marketing teams for event storytelling and promotional campaigns.
• Supervise event staff and logistics coordinators as needed.

Budget & ROI

• Own the events budget and track spend against performance goals.
• Build post-event reports with clear performance metrics (e.g., registrations, engagement, influenced pipeline, partner feedback).

Qualifications

• 5–10+ years of relevant experience in event marketing, field marketing, or experiential marketing—preferably in B2B tech, SaaS, or fintech.
• Proven experience leading both small-scale and large-scale events (100–5,000+ attendees).
• Strong project management and organizational skills; ability to juggle multiple events in various stages simultaneously.
• Demonstrated ability to collaborate across teams and executive stakeholders.
• Budget management experience, with an analytical mindset to measure impact and optimize future performance.
• Excellent communication, vendor negotiation, and crisis-management skills.
• Comfort with marketing tools (e.g., Salesforce, Marketo, Asana, Cvent, or similar).
• Passion for delivering seamless experiences and representing a premium, mission-driven brand.

Bonus Points

• Experience planning and executing events within the fintech, banking, or financial services sector.
• Background in integrated campaign execution with content and demand gen teams.
• Familiarity with CX- or UX-focused activations that drive engagement and brand loyalty.

Why MX?

At MX, you’ll be part of a purpose-driven culture that values innovation, impact, and integrity. You’ll work on a fast-moving team that challenges norms and delivers industry-shaping ideas and experiences. If you're passionate about creating memorable moments that connect people to mission and brand—MX is where your experience belongs.

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