Senior Director Product Marketing & Experience Enablement

ESSENTIAL DUTIES AND RESPONSIBILITIES include the following:

• Define and drive the global product marketing strategy across segments and regions
• Own product positioning, messaging, and competitive differentiation
• Partner with Product, Technology, Member Success, and Sales to develop and align go-to-market efforts
• Create marketing content to support member engagement and sales enablement, including email campaigns, product newsletters, sales collateral, thought leadership, case studies, video demos, and training materials.
• Influence roadmap decisions through market insights and member feedback
• Deliver high-stakes product demos to strategic prospects, partners, and analysts
• Develop demo narratives and frameworks that scale across teams and geographies
• Customize presentations for executive audiences and use cases
• Represent the firm and our products at flagship events and webinars
• Analyze marketing performance and conversion metrics to optimize impact

QUALIFICATIONS & COMPETENCIES

• Bachelor’s degree or equivalent in years of experience and training
• Minimum of 5+ years in product marketing or client-facing roles with experience in property and casualty insurance industry and/or deep familiarity with insurance agency growth
• Confident public speaker with experience in live demos or webinars
• Ability to craft compelling narratives and demo experiences
• Comfortable with SaaS platforms and virtual presentation software
• Strong understanding of customer pain points and how to address them
• Possesses excellent organizational skills to simultaneously manage several projects, provide successful outcomes, and accurately document all activity in a timely manner
• Relational-- exhibits a confident demeanor, a positive attitude, and genuine friendliness. Is honest, respectful, considerate, empathetic, and approachable.
• Adaptable--ability to be flexible and adjust to new or changing priorities and situations
• Resilient-- self-assured, enthusiastic, and determined to overcome obstacles and challenges to reach goals and exceed expectations.
• Problem Solver--capable of identifying current and potential situations, use analytical thinking to consider all factors, and implement effective solutions.
• Knowledge of Microsoft Office applications required including Excel and PowerPoint

Equal Employment Opportunity Statement

Renaissance Alliance Insurance Services, LLC provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, parental status, pregnancy, political affiliation, or any other characteristic protected by federal, state or local laws. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training. We support an inclusive workplace where associates excel based on personal merit, qualifications, experience, ability, and job performance.