Lead Product Designer (Healthcare) [381]

About the Company:

Intimate Rose is a leader in pelvic health, trusted by clinicians and customers for our high-quality, medically safe wellness products. From therapeutic devices to specialized care tools, we support individuals facing sensitive health concerns such as physical discomfort, hormonal changes, and postpartum recovery. After building a globally recognized eCommerce presence, we’re now expanding more into our telehealth business, to make expert and compassionate care more accessible. We’re a lean, mission-driven team that moves fast - If you're passionate about meaningful impact in health and wellness, you’ll thrive here.

About the Role:

We’re hiring a Lead Product Designer (Healthcare) to lead the creative evolution of our brand and ensure every asset we produce, whether it’s a Meta/Google ad, Amazon listing, landing page, Shopify page, email, tradeshow booth, or product insert, is clear, impactful and on-brand. This role combines big-picture brand leadership with hands-on creative execution. You will guide the visual and messaging direction for all campaigns, manage a small internal creative team, collaborate with freelancers and agencies and integrate AI-assisted tools to scale creative output.

This is a Full-Time remote role that will start as a Part-Time position for the first 1-3 months.

We are looking for a Lead Product Designer (Healthcare) specifically with these requirements:

• 5+ years of experience in a Design role, specifically tied to paid, organic, print, packaging and event channels.
• Experience and understanding of all the regulations within DTC telehealth, wellness supplements or medical devices industry is needed.
• Proven experience leading creative strategy and rebranding efforts, that drives measurable business results.
• Confident decision-maker who can balance creative vision with performance data, with the understanding of ‘what sells’ at the end of the day.
• Motivated by delivering creative that directly contributes to revenue growth and brand success.
• Demonstrated ability to manage and mentor a small creative team while being fully hands-on.
• Strong organizational and time management skills with the ability to handle multiple projects simultaneously.
• Ability to communicate, present, and influence credibly across creative and non-creative stakeholders.
• Quick to learn existing brand guidelines, processes, and workflows, then improve and make them your own.
• Excellent written and verbal communication skills in English.
• AI-driven and not afraid to use AI tools effectively.

Your responsibility will include (but not limited to):

• Lead creative direction and execution across both online and offline channels - full funnel marketing campaigns, landing pages, paid ads, email marketing and offline collateral..
• Create the strategy behind and do the hands on design of high-impact assets for Meta, Google, TikTok, Amazon, Shopify, email marketing and offline/event collateral.
• Manage and mentor a small in-house creative team, as well as freelancers and agency partners.
• Collaborate with growth, media buying, and product teams to ensure creative aligns with performance goals.
• Work within company systems and practices (Project management tools, asset libraries, brand guidelines and feedback loops).
• Integrate AI-assisted tools to improve creative ideation, scalability and speed.
• Provide regular feedback on what’s working and what’s not, contributing to overall marketing and creative strategy.
• Maintain brand consistency while adapting creative to suit different platforms and audiences.

Growth Opportunities/Perks:

• Fully remote with async flexibility
• Must have visible presence and collaboration during US working hours (minimum half-day CST overlap)
• Opportunity to own and scale an entire brand
• Unlimited PTO
• Medical and 401k for US-based employees (post full-time transition)
• Work directly with founder and clinical leadership

This Position Is Perfect For You If…

You're a Problem Solver.

You thrive in high-growth, fast-changing environments and can adapt creative strategy quickly when priorities shift or new opportunities emerge.

You Have an Entrepreneurial & Business Drive.

You innovate, ideate, and take ownership of brand direction, thriving in ambiguity while still delivering measurable creative results.

You're Highly Analytical.

You use data and performance metrics to guide creative decisions, always understanding the “why” behind what works and what doesn’t.

Our hiring process is made up of four parts, so please be aware that you will need to dedicate time for a questionnaire, a video, and two 1-on-1 interviews.

Thank you for taking the time to consider this position. I look forward to hearing from you soon!