Senior Customer Marketing Manager

About Our Client:

The organization operates within the fintech sector, focusing on transforming financial processes for businesses ranging from startups to established brands. It addresses challenges related to outdated financial procedures by delivering innovative automation tools that enable smarter decision-making and operational control. The company supports economic drivers by enhancing efficiency and productivity through technology, serving a broad market with a remote-first approach and physical offices in San Jose, CA, and Draper, UT.

About the Opportunity:

The SENIOR CUSTOMER MARKETING MANAGER leads customer marketing initiatives targeting accountant firms and small to mid-market business customers. This role drives customer learning, engagement, adoption, and growth related to the organization’s products and services. It plays a critical part in translating product strategies into effective customer programs and collaborates closely with multiple internal teams to maximize customer impact and retention.

Responsibilities:

• Lead customer marketing strategy for Tier 1 product launches, monthly showcases, and education programs.
• Partner with Product Marketing on messaging, audience targeting, promotion, and performance measurement.
• Develop and manage webinar and virtual event programming supporting education and customer retention.
• Design strategies for in-person customer events, coordinating with Events team for execution.
• Collaborate with Community team on customer engagement, advocacy, and communications.
• Align cross-functional stakeholders, manage dependencies, and ensure the customer perspective in planning.

Requirements:

• 5+ years in customer, lifecycle, growth, or integrated marketing.
• Experience leading product launches, customer education, webinars, or events.
• Proven ability to build partnerships with Product Marketing and senior stakeholders.
• Strong project management and multitasking skills.
• Analytical skills for defining KPIs and turning data into action.
• Excellent communication and influencing abilities.
• Familiarity with marketing automation and webinar tools (e.g., Inflection, Pendo, Goldcast, SFDC).
• Customer-focused with attention to detail and ownership.
• Preferred: experience in B2B, SaaS, fintech, payments, or product-led growth; experience with accountant firms.
• Bachelor’s degree or equivalent experience.
• Must have authorization to work in the US without visa sponsorship.

Pay Range and Compensation Package:

• Salary ranges vary by geographic zone, from $115,100 to $169,200 USD annually.
• The position includes a competitive benefits package with medical, dental, vision, life and disability insurance, 401(k), flexible spending and health savings accounts, paid holidays, and paid time off.

Benefits & Perks:

• 100% paid employee health, dental, and vision insurance plans.
• Health Savings Account (HSA) and Flexible Spending Account (FSA).
• Life insurance and long & short-term disability coverage.

Equal Opportunity Statement: Our client is an equal opportunity employer. They celebrate diversity and are committed to creating an inclusive environment for all employees. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, or national origin.

Note:

RemoteHunter is a recruitment partner of this role. Please note that all employment decisions, including candidate assessment, interviews, hiring, compensation, and employment terms, are made exclusively by the hiring employer.