Our client is a fast-growing, women-focused brand dedicated to empowering entrepreneurs through education, community, and premium experiences. Their digital-first business spans online programs, live events, exclusive memberships, and product launches that help thousands of women build successful businesses. As they continue to scale, they are looking for a creative leader to elevate and evolve every aspect of their visual brand.
Need to have qualifications:
- 6+ years of experience in graphic design, visual design, or art direction, preferably in a digital, content, or DTC environment.
- Strong portfolio showcasing brand storytelling, campaign development, and multi-platform creative execution.
- Advanced proficiency with Adobe Creative Suite, Figma, Canva, or equivalent design tools.
- Proven experience managing and evolving a brand's visual identity across multiple marketing channels.
- Experience creating high-converting creative assets for paid media, digital marketing, and product launches.
- Ability to translate strategic marketing briefs into compelling visual concepts and campaigns.
- Experience collaborating with marketing, content, and product teams in a fast-paced environment.
- High attention to detail with a commitment to delivering premium-quality creative work.
- Experience mentoring or managing junior designers.
Nice to have:
- Experience working with women-led brands, coaching businesses, or online education companies.
- Knowledge of creative testing frameworks and performance-driven design principles.
- Experience producing creative for live events, merchandise, influencer campaigns, or community-focused brands.
- Familiarity with ClickUp or similar project management platforms.
Responsibilities:
- Lead the creative vision and execution of the company's visual brand across all marketing channels.
- Develop and maintain brand guidelines to ensure consistency across digital, print, and event assets.
- Design and oversee creative for social media, paid advertising, email marketing, landing pages, lead magnets, and product launches.
- Create concepts, mood boards, and campaign visuals that support new initiatives, events, and promotions.
- Manage creative production timelines from concept through final delivery while maintaining quality and efficiency.
- Lead creative kick-off meetings and develop content briefs that align stakeholders and project goals.
- Review and optimize creative assets using performance data, engagement metrics, and conversion insights.
- Mentor and provide creative direction to junior designers, supporting their growth and development.
- Collaborate closely with marketing, growth, product, partnerships, and operations teams to deliver high-impact campaigns.
- Stay current on platform specifications, creative trends, and design best practices to continuously elevate the brand.
Role ID: 0263