Senior Email Marketing Associate

Reliance Health's mission is to make quality healthcare delightful, affordable, and accessible in emerging markets. From Nigeria, Egypt, Senegal and beyond, we offer comprehensive health plans tailored to both employers' and employees' needs through an integrated approach that includes telemedicine, affordable health insurance, and a combination of partner and proprietary healthcare facilities. By leveraging advanced technology, we are transforming the healthcare landscape, making it more efficient and accessible for everyone.

We are currently hiring a Senior Email Marketing Associate who will be responsible for developing and executing email campaigns that drive customer engagement, enhance retention, and contribute to revenue growth.

This role covers the full campaign lifecycle, including planning, content creation, implementation, and performance tracking. You will work closely with cross-functional teams to ensure consistent messaging and use data insights to continuously improve results.

• Develop, execute, and optimize end-to-end email marketing strategies.
• Grow and segment our email database for targeted campaigns
• Design and implement direct email marketing campaigns aligned with company goals
• Write and proofread engaging newsletters with clear, grammatically accurate content.
• Ensure mobile-friendly email templates and optimize layouts.
• Enhance templates with graphics, personalization, and advanced features.
• Collaborate with cross-functional teams to ensure consistent messaging.
• Analyze campaign performance, providing actionable insights for improvement.
• Report on revenue generated from email marketing efforts

Requirements

• Minimum of Bachelor's Degree in Marketing, Communications, or a related field
• Minimum of 3 years' experience in email or digital marketing
• Proficiency in email marketing platforms such as HubSpot and Mailchimp
• Strong copywriting and project management skills
• Hands-on experience with HTML, CMS, and marketing automation tools
• Working knowledge of SEO/SEM and Google Analytics

Benefits

At Reliance Health, we prioritize our people and their well-being. Our benefits package is designed to support your success, growth, and happiness. Here's what you'll enjoy:

• Remote-First Environment Work from anywhere while staying connected to a vibrant, collaborative team
• Competitive Salary and Benefits We offer a salary that's benchmarked against the best in the industry, ensuring your expertise and impact are fully rewarded
• Premium Health Insurance Comprehensive health coverage for you and your family, because your well-being comes first
• Unlimited Leave Take the time you need when you need it—no limits, no questions
• Meaningful Impact Play a key role in transforming customer experiences and shaping healthcare innovation
• Collaborative Work Culture Join a supportive, inclusive, and team-focused environment that celebrates diversity.
• Growth Opportunities Access tools, mentorship, and resources to elevate your skills and career
• Learning & Development Allowance We provide an allowance to support your ongoing professional growth and skill enhancement.

This is more than a job—it's a chance to grow, thrive, and make a real difference. At Reliance Health, your journey matters.