We're Redis. We built the product that runs the fast apps our world runs on. (If you checked the weather, used your credit card, or looked at your flight status online today, you’re welcome.) At Redis, you’ll work with the fastest, simplest technology in the business—whether you’re building it, telling its story, or selling it to our 10,000+ worldwide customers. We’re creating a faster world with simpler experiences. You in?

Why would you love this job?

Are you passionate about creating meaningful customer journeys that drive engagement and conversions? Do you love testing, optimizing, and iterating on lifecycle campaigns to improve results? If so, this role is for you! As our Lifecycle Marketing Manager, you’ll own nurture streams and chatbot messaging, ensuring prospects and customers receive the right message at the right time. You’ll have the opportunity to collaborate across teams, dive deep into data, and drive impact in a fast-paced, high-growth environment.

What You’ll Do

Develop and optimize nurture streams that engage and convert leads at different stages of the customer journey, from awareness to retention.
Own and manage our web chatbot, ensuring messaging aligns with nurture strategies.
Continuously test, measure, and refine campaigns based on performance data and insights.
Partner with product marketing, content, web, and campaigns team to ensure cohesive messaging across all touchpoints.
Leverage marketing automation tools to build, deploy, and optimize email, chatbot, and in-product messaging sequences.
Analyze performance metrics and continuously optimize based on insights, A/B testing, and industry best practices
Stay up to date on lifecycle marketing trends and bring innovative ideas to improve our approach.

What will you need to have?

5+ years of experience in lifecycle, email, or retention marketing, specifically within a developer-focused company
Hands-on experience with marketing automation tools (Marketo, HubSpot, Eloqua, or similar)
Strong analytical skills with the ability to interpret data and translate insights into action
Experience managing web chatbots (Drift, Qualified, Intercom, or similar) and optimizing workflows
Strong copywriting skills with the ability to craft compelling messaging to developers
A test-and-learn mindset with a focus on continuous improvement
A highly analytical mindset with the ability to dig into data

Extra Great If You Have

Familiarity with CRM platforms like Salesforce and how they integrate with marketing automation tools
Knowledge of personalization strategies and segmentation
Knowledge of HTML/CSS for email templates
Experience using BI tools (Looker, Tableau, or similar) to track and analyze performance

We Give Back To Our Employees

Our culture is what makes Redis a fun and rewarding place to work. To support you at work and beyond, we offer all our US team members fantastic benefits and perks:

Competitive salaries and equity grants
Unlimited time off to promote a healthy work-life balance
H/D/V coverage along with 401K, FSA, and commuter benefits
Frequent team celebrations and recreation events
Home internet & phone stipend
Learning and development opportunities
Ability to influence a high-performance company on its way to IPO

_The estimated gross base annual salary range for this role is $127,400– 165,956 per year in New York, California, Washington, Colorado, and Rhode Island. Actual compensation may vary and is dependent on various factors, including a candidate’s work location, qualifications, experience, and competencies. Base annual salary is one component of Redis’ total compensation and competitive benefits package, which may include 401(k), unlimited time off, learning and development opportunities, and comprehensive health and wellness benefits. This role may include discretionary bonuses, stock options, commuter benefits based on location, or a commission plan. Salary history is not used in compensation package decisions. Redis utilizes market pay data to determine compensation, so posted compensation ranges are subject to change as new market data becomes available.

_As a global company, we value a culture of curiosity, diversity of thought, and innovation from our employees, customers, and partners. Redis is committed to a diverse and inclusive work environment where all employees’ differences are celebrated and supported, and everyone feels safe to bring their authentic selves to work. Redis is dedicated to equal employment opportunities regardless of race, color, ancestry, religion, sex, national orientation, sexual orientation, age, marital status, disability, gender identity, gender expression, Veteran status, or any other classification protected by federal, state, or local law. We strive to create a workplace where every voice is heard, and every idea is respected.

Redis is committed to working with and providing access and reasonable accommodation to applicants with mental and/or physical disabilities. If you think you may require accommodations for any part of the recruitment process, please send a request to recruiting@redis.com. All requests for accommodations are treated discreetly and confidentially, as practical and permitted by law.

Redis reserves the right to retain data longer than stated in the privacy policy in order to evaluate candidates.