Head of Brand & Marketing - Mission-led Tech Scale-up

Head of Brand & Marketing - £50-70k

Location: Remote / Hybrid (UK) or Lisbon – with worldwide travel

Company: Community-Focused Tech Scale-Up

About ReCulture:

At ReCulture, we’re not your typical recruitment agency. We’re talent matchmakers - connecting top talent with environments where they’ll thrive. Our approach goes beyond the surface, focusing on behaviours and values as much as skills. Partnering with clients like an in-house team but moving at the speed of an agency, we deliver long-term impact by ensuring the right values fit.

About the company:

ReCulture is proud to partner with a fast-scaling platform empowering offline community groups to better engage members, promote events, and grow their impact. Their mission is to combat loneliness by helping communities thrive in real life, offering tools to simplify event management, take payments, and expand reach. Users can discover and book local community events through the app in cities across the globe.

The role:

As Head of Marketing and Brand, you will play a pivotal role in the growth journey, building a compelling brand narrative while driving customer acquisition and engagement across both B2B and B2C audiences. You’ll shape the marketing strategy, execute campaigns at pace, and take the community on a journey as they scale globally.

Key responsibilities:

• Develop and execute a dynamic marketing and brand strategy aligned with company mission and growth objectives
• Build a distinctive, community-first brand that resonates with a global audience
• Lead demand generation and customer acquisition to drive adoption across B2B and B2C segments
• Oversee content, social media, and digital marketing initiatives that highlight their impact
• Collaborate closely with product, sales, and community teams to align marketing efforts and maximise growth
• Analyse performance data to optimise campaigns, improve ROI, and drive continuous improvement
• Manage relationships with external agencies, media partners, and brand sponsors.

About you:

• Proven scale-up experience with a strong track record of driving growth in a fast-paced, high-growth environment
• Passionate about building something impactful that makes a real difference to communities
• Comfortable operating in an agile way - rolling up your sleeves, moving at pace, and adapting quickly
• A strategic thinker who can balance long-term brand vision with immediate growth priorities
• Exceptional communication and storytelling skills, with the ability to engage diverse audiences
• Data-driven approach with the ability to analyse performance and optimise campaigns effectively.

Bonus:

• Experience working with scale-ups, community platforms, impactful brands, or membership organisations
• Understanding of challenges related to loneliness and social isolation.

Why join them?:

• Lead the marketing strategy for a platform making a tangible social impact
• Shape a global brand while driving growth in a high-velocity environment
• Be part of a mission-driven company transforming how communities connect
• Being an early stage employee and be part of building something special with equity options.

To be considered for this opportunity and to learn more PLEASE APPLY NOW! Please note you MUST have demonstrable relevant experience.

ReCulture endeavour to be outstanding as a diverse and inclusive employer and are fully committed to present the best candidates for the role irrespective of background. We are keen to help our clients develop workforce representation from currently under-represented groups, including Black, Asian and Minority Ethnic (BAME) communities; Lesbian, Gay, Bi and Trans (LGBT) people and those living with physical, mental and/or sensory disability.