Digital Marketing Manager

Digital Marketing Manager

Manchester (Remote)

£45,000

About ReCulture:

At ReCulture, we’re not your typical recruitment agency. We’re talent matchmakers - connecting top talent with environments where they’ll thrive. Our approach goes beyond the surface, focusing on behaviours and values as much as skills. Partnering with clients like an in-house team but moving at the speed of an agency, we deliver long-term impact by ensuring the right values fit.

We’re looking for a Digital Marketing Manager to join our client in the North West. Your core focus: Drive Website Traffic: Develop, implement, and manage comprehensive strategies aimed at increasing qualified traffic to the website.

Responsibilities:

Channel Management (Primary): Identify and leverage various online channels to drive traffic, which may include but are not limited to:

• Search Engine Marketing (SEM) and Pay-Per-Click (PPC) advertising.
• Search Engine Optimization (SEO) - working in collaboration with potential SEO specialists if needed.
• Social Media Advertising focused on driving website clicks.
• Exploring and implementing other relevant traffic-generating channels.
• Campaign Development & Execution: Plan, create, and execute targeted campaigns designed to attract relevant visitors to the website.
• Performance Monitoring & Analysis: Continuously track, analyse, and report on website traffic metrics, identifying trends, opportunities, and areas for improvement. Provide actionable insights to optimize traffic generation efforts.
• Collaboration: Work closely with the team on overall marketing initiatives to ensure alignment and support for website traffic goals.
• Budget Management: Manage the budget allocated for traffic generation activities, ensuring efficient and effective spending.
• Staying Current: Keep abreast of the latest trends and best practices in website traffic generation and digital marketing.

APPLY NOW or reach out to Elin@re-culture.co.uk for more info!