Chief Marketing Officer

Chief Marketing Officer (CMO)

Job Summary

We are seeking an experienced and results-driven Chief Marketing Officer (CMO) to lead the company’s overall marketing strategy, brand positioning, customer acquisition, and revenue growth initiatives.

The CMO will be responsible for developing and executing innovative marketing strategies that strengthen the company’s market presence, attract and retain customers, and drive sustainable business growth.

Key Responsibilities

• Develop and execute the company’s overall marketing strategy in line with business objectives.

• Lead brand strategy, positioning, messaging, and corporate communications.

• Develop strategies for customer acquisition, engagement, retention, and growth.

• Oversee digital marketing, social media, content marketing, email marketing, PR, and advertising campaigns.

• Conduct market research and monitor industry trends, competitors, and customer behavior.

• Build and manage the marketing team, agencies, vendors, and external partners.

• Establish marketing budgets and ensure effective allocation of resources.

• Track and analyze marketing performance, ROI, conversion rates, and campaign effectiveness.

• Collaborate with the CEO and other executives to align marketing initiatives with business goals.

• Develop innovative campaigns that increase brand awareness and market share.

• Oversee marketing technology, CRM, analytics, and other relevant platforms.

• Represent the company at industry events, conferences, media engagements, and strategic partnerships.

Requirements

• Bachelor’s degree in Marketing, Business Administration, Communications, or a related field.

• 5+ years of progressive marketing experience, with significant leadership experience.

• Proven experience in developing and executing successful marketing strategies.

• Strong understanding of digital marketing, branding, customer acquisition, and market analytics.

• Excellent leadership, communication, negotiation, and strategic-thinking skills.

• Strong commercial and business development understanding.

• Demonstrated ability to manage budgets and deliver measurable marketing ROI.

• Experience working with senior executives and cross-functional teams.

• Strong knowledge of marketing analytics, CRM systems, and digital marketing tools.

Key Competencies

• Strategic Leadership

• Brand Management

• Digital Marketing

• Business Development

• Customer Acquisition & Retention

• Data & Marketing Analytics

• Budget Management

• Team Leadership

• Communication & Negotiation

• Innovation & Problem Solving

Key Performance Indicators (KPIs)

• Revenue generated through marketing initiatives

• Customer acquisition and conversion rates

• Customer retention and lifetime value

• Brand awareness and market share

• Marketing ROI

• Lead generation and pipeline growth

• Digital engagement and campaign performance

• Marketing budget efficiency

Reporting Line

Reports to: Chief Executive Officer (CEO)

Department: Marketing / Executive Management

Employment Type: Full-Time

Interested and Qualified candidates should send their cv to hr@realtyprosnig.com using job title, as subject.