Senior Product Marketing Manager

About The Company

Qumulo is the unstructured data platform to store and manage exabyte-scale data anywhere – at the edge, in the core data center and in the cloud. With unstructured data growing in more locations faster than ever before, enterprises today need a way to store, manage, and curate data simply and efficiently in any location, on any platform. This is precisely what Qumulo was founded to accomplish.

At Qumulo, we are building an open and collaborative culture where people can do their best work with customers as our magnetic field. We act as owners, we share by default, we are data driven and experimental and as an inclusive workplace, we encourage and celebrate multiple points of view. As part of our culture we believe diversity drives innovation.

About The Position

As the Product Marketing Manager, you will be responsible for developing and executing effective marketing strategies to generate interest and drive leads for our products. You will collaborate with cross-functional teams, including sales, product development, and marketing communications, to ensure alignment on messaging and maximize market impact.

Responsibilities

• Demand Generation Strategy: Develop, implement, and optimize demand generation campaigns to drive awareness, interest, and leads for our products.
• Market Research: Conduct thorough market research to identify customer needs, competitive landscape, and market trends to inform marketing strategies.
• Messaging and Positioning: Craft compelling messaging and positioning for our products, ensuring consistency across all marketing channels.
• Content Development: Work closely with the content team to create targeted marketing materials, including case studies, whitepapers, blog posts, and social media content that resonate with the target audience.
• Campaign Management: Plan and execute multi-channel marketing campaigns (email, social media, webinars, events) to drive leads and nurture prospects through the sales funnel.
• Sales Enablement: Develop tools and resources to support the sales team, including product demonstrations, sales presentations, and training materials.
• Performance Analysis: Track, measure, and analyze the performance of demand generation campaigns, providing insights and recommendations for continuous improvement.
• Cross-Functional Collaboration: Collaborate with sales, product, and customer success teams to ensure product offerings and customer messaging alignment.

Qualifications

• Bachelor’s degree in Marketing, Business, or a related field; MBA preferred.
• 7+ years of experience in product marketing or demand generation
• Proven track record of developing and executing successful demand generation campaigns.
• Strong understanding of B2B marketing strategies and digital marketing channels.
• Excellent written and verbal communication skills, with the ability to create engaging content.
• Proficiency in marketing automation tools (e.g., HubSpot, Marketo) and CRM software (e.g., Salesforce).
• Strong analytical skills and experience with performance metrics to track campaign success.
• Ability to work collaboratively in a fast-paced environment and manage multiple projects simultaneously.

The annual pay range for the role is USD $178,000 - $268,000.

Qumulo is an Equal Opportunity Employer. Qualified applicants will receive consideration for employment without regard to race, color, gender, religion, sex, sexual orientation, age, disability, military status, or national origin or any other characteristic protected under federal, state, or applicable local law.

As part of the employment process, Qumulo conducts comprehensive background checks on all final candidates for employment. The background check process may include a review of criminal history, credit history, employment verification, education verification, and other relevant information.

Qumulo is committed to complying with all applicable federal, state, and local laws concerning background checks. We ensure that our background check process is fair, consistent, and transparent, and we follow all legal requirements regarding the timing and scope of such checks.

For positions in jurisdictions with specific legal requirements, such as restrictions on the timing of criminal history inquiries, we will conduct these checks in accordance with local laws and only after a conditional offer of employment has been made, where required.

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