Marketing Manager

An Amazing Career Opportunity for a Marketing Manager- Attendee

Who are we?

At Questex, you can make an impact by helping suppliers and buyers connect more efficiently and effectively. Questex is a leading global events, media, and business information company, yet we are still a place where your voice is heard, and your ideas are appreciated. So, you can make an immediate difference in our success while advancing your career.

Questex drives business forward through a rich engagement platform centered on leading events and surrounded by data insights and digital communities.

Check us out here: www.questex.com

The Questex Wellness division is seeking an energetic, savvy marketer to execute our audience and attendee marketing initiatives for three large-scale events serving the beauty, spa, & fitness industries in New York, Las Vegas, and Florida; two hosted buyer events; and two media brands. Ideal candidates must be able to work under tight deadlines, multitask, possess strong copywriting skills, and have experience handling multi-channel campaigns. The applicant will work alongside the Senior Marketing Manager – Attendee while working under the guidance of the Senior Marketing Director. Some travel is required.

As Our Marketing Manager, You'll Support Questex's Success By

• Own and Execute marketing plans that drive event registrations and qualified attendees for various verticals of our market.

• Independently and confidently manage a very high volume of flawless and effective email marketing campaigns from concept through audience targeting, execution and follow-up

• Lead multi-channel campaigns (digital, text, social, and other marketing initiatives) both independently and in collaboration with the wellness team

• Analyze, optimize and report on KPIs for all marketing initiatives; understand and self-motivate to work toward event registration/attendance/revenue goals

• Manage and maintain dynamic event websites

• Collaborate cross-functionally with the Social Media Specialist to drive the right messaging to drive attendee registrations and engagement

• Serve as a subject matter expert on the event and media product audiences and collaborate as necessary event marketing teams to define personas and effectively target.

• Demonstrate continued curiosity in the Wellness vertical. Immerse yourself in the content, become intimately understanding of the audience, build relationships internally and be willing offer ideas within cross functional teams

• Primary elements to execute on in this role include:

• Channel Marketing: Email, digital, direct mail, community marketing initiatives, etc.

• Audience persona marketing

• Understanding the message and targets for the event & digital properties

• Onsite support and execution at the event with team

• Leverage stakeholders (speakers, partners) for attendee marketing initiatives

Your Experience And Education Include

• Bachelor’s degree in marketing, communication, management, or related field preferred but not required.
• 3-5 years of experience in marketing, advertising, or event support with client/customer-facing role preferred.
• Proven ability to strategically manage complex campaigns independently and deliver results under tight deadlines.
• Strong written and verbal communication skills.
• Attention to detail; diligent, proactive, organized, accountable, analytical, highly motivated team player, with strong project management skills.
• Quick learner of new technologies, tools, and processes with ability to thrive in a dynamic, fast-paced, high-growth work environment, while managing numerous projects under tight deadlines.
• Experience in HTML required.
• Current working knowledge of email programs such as Omeda, Hubspot, Eloqua, Marketo or comparable.
• Expertise and current working knowledge of Canva, Adobe Photoshop and InDesign preferred but not required.
• Experience with project management tools such as Asana, Monday.com, Wrike
• Strong working knowledge of the entire Microsoft Office Suite.
• Be a results-driven team player with a strong desire to exceed expectations.

Who You Are As a Team Member

• You proactively seek to adopt and implement diversity into your work, including valuing different backgrounds, experiences and thinking. You also embrace creating and nurturing a culture of diversity, inclusion, and belonging.
• Exceptional project management and communication skills, both written and verbal.
• Willingness to ‘roll up sleeves’ and dive deep into tactical work.
• Good interpersonal skills, willingness to learn and continue to grow, and the confidence to infuse your own new ideas into marketing initiatives.

Why Apply?

• Why we are here:  Helping people live longer and live better by focusing on the Experience Economy.
• What we do:  We connect buyers and sellers.
• How we do it:  Easy to work with. We deliver superior results. Provide world-class experiences.
• Our DNA is our guiding principles: Collaboration, Honesty & Transparency, Curiosity, Growth, Fun, Purpose Driven

OUR CULTURE

At Questex, we listen to each other and to our customers. And we have fun in a fast-paced, vibrant and supportive environment. We’re big on ideas, not on rigid processes, rules or org charts. We know that life can be unpredictable, so we’re flexible and adaptable to change.

YOUR INITIATIVE

At Questex, you will join a fast-growing company of bright and ambitious but easygoing people from a diversity of professions, experiences and backgrounds. We keep it real. Like to take the lead? Go for it! We encourage innovative thinking and action. Whether you like to create things, manage things or sell things, you can make your mark at Questex.

Our Rewards/What We Offer Questex celebrates the contributions of every member of our team by providing a dynamic and caring work environment, competitive benefits package designed to ensure our employees physical and mental health are top priority.

The expected base salary for this position ranges from $60,000 to $70,000. Salary offers are based on a broad scope of factors including relevant skills, training, experience, education, and, where applicable, licensure or certifications obtained. Market, geographic and organizational factors are also considered.

The following Benefits are available

• Vacation - 15-20 days depending on years of service
• 12 Paid Holidays
• FitOn Health, access to a leading digital wellness platform that offers premium in person and online classes
• Health and Welfare Benefits (medical, dental, vision, life, and others)
• Cariloop Membership Program to help support employees with the complexities of caregiving
• Parental Leave
• Online Educational Learning Library of over 16,000 courses for employees to enhance and develop their skills
• Access to Mental Health Resources-Talkspace, & Ginger Virtual Behavioral Health
• 401k, with Matching Contributions to include educational webinars sponsored by our 401K partner
• Mission-driven culture with an enthusiastic, professional team
• Work-life balance
• Discounts through various partnerships

DEI Mission

Our mission is to create inclusive experiences and opportunities for all, empowering individuals and communities, ensuring that everyone can see themselves represented in our offices, virtual spaces and our work.

With offices in Washington D.C., Singapore, and United Kingdom and a grand span of remote locations in the US, we are always on the lookout for talented people to join our team.

Questex is an Equal Opportunity Employer –Minority/Female/Disability/Veteran/Gender Identity/Sexual Orientation/ Gender Expression/Age/Military or Veteran Status/Citizenship Status, or other protected characteristics under federal, state, or local law.