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Proper Search
Proper Search

Influencer Marketing Lead

Location

Remote restrictions apply
See all remote locations

Salary Estimate

N/AIconOpenNewWindows

Seniority

Lead

Tech stacks

Marketing strategies
Influencer marketing
DTD
+14

Visa

U.S. visa required

Permanent role
5 days ago
Apply now

We're looking for an Influencer Marketing Lead for one of the most exciting supplement brands in the market right now.

They've built a dominant position in the UK, nine-figure revenue, profitable, with a loyal customer base and a content-driven approach that's genuinely working. Now they're bringing that same energy to the US, and the influencer is at the centre of the growth strategy.

This is a full ownership role — the kind that's hard to find.

You'll own the channel end-to-end: sourcing and negotiating macro deals, running a high-performing whitelisting program, briefing long-form educational content, and building the US pipeline from scratch. Real budget, real autonomy, direct access to a founder who has built this function himself and knows what good looks like.

What we're looking for:

→ 3-7+ years owning influencer at a DTC brand — ideally brand side in health, wellness, or supplements

→ Experience negotiating with agents and structuring macro deals ($10K–$50K+)

→ A whitelisting programme you've built and managed as a performance channel, not an afterthought

→ Direct Meta Ads Manager fluency — you pull and interpret ROAS, CPA, thumb stop, and hold rate yourself

→ A brief philosophy built around long-form, education-driven, story-first content

Compensation: Competitive base + performance bonus. Remote, US-based.

If this is the kind of role you've been looking for, or you know someone it would be perfect for, please apply or send me a DM.

Excited to chat with you!

About Proper Search

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