Digital Marketing Manager (Offshore, Full-Time Contractor)

About Proper

Proper is transforming the property management industry through technology, innovation, and growth. With a fast-expanding portfolio, we are seeking an experienced Digital Marketing Manager to support our brand presence, website performance, and lead-generation efforts. This is a full-time offshore role, working EST hours, with the opportunity to make a direct impact on our company's visibility and growth.

Position Overview

The Digital Marketing Manager will be responsible for executing and optimizing digital marketing strategies across multiple channels. This includes SEO, running paid advertising campaigns, blog posting, creating sponsored content, email marketing, and website management. The ideal candidate is results-driven, detail-oriented, and comfortable working in a fast-paced, dynamic environment.

Key Responsibilities

• Overhaul and optimize company website SEO to drive traffic and improve search rankings.
• Manage and run ad campaigns on LinkedIn and Instagram.
• Post, optimize, and manage blogs to improve engagement and SEO performance.
• Maintain and update the company website, ensuring accuracy, functionality, and alignment with brand messaging.
• Track, analyze, and report on key performance metrics across campaigns and digital channels.
• Collaborate with internal teams to ensure alignment between digital marketing strategies and overall business objectives.
• Plan, execute, and track email marketing campaigns to drive engagement and nurture leads.
• Use Google Analytics to measure performance, identify trends, and make data-driven recommendations.
• Press release distribution and engagement
• Stay current on digital marketing best practices, emerging tools, and platform updates.

Requirements

Qualifications

• 10+ years of experience in digital marketing, preferably with B2B or real estate exposure.
• Strong expertise in SEO strategy and implementation.
• Proven experience running paid ad campaigns on LinkedIn and Instagram.
• Hands-on experience with website management (WordPress or similar platforms).
• Strong understanding of analytics and reporting tools (Google Analytics, SEMrush, etc.).
• Excellent organizational skills with strong attention to detail.

Ability to work EST hours and thrive in a fast-paced environment.

Benefits

Why Join Proper?

This is an exciting opportunity to shape the digital presence of a company that is redefining property management. You'll play a critical role in driving visibility, growth, and engagement while working alongside a forward-thinking, tech-driven team.

Paid hourly as a contractor.