Senior Manager, Content Marketing

Procurify is the AI-enhanced procurement and AP automation platform for the mid-market. We make it easy for organizations to take control of spend and save money. As we scale our impact and brand presence, we’re looking for a Senior Manager, Content Marketing to help us tell that story—smarter, faster, and bolder.

This role is perfect for a strategic content leader who’s as comfortable writing a benchmark report as they are exploring how AI can streamline content workflows and unlock new creative possibilities. You’ll own Procurify’s content strategy across the funnel—driving pipeline, fueling our brand narrative, and rethinking what best-in-class content marketing looks like in the AI era.

About The Role

We’re seeking a strategic and hands-on Senior Manager, Content Marketing to lead the evolution of our content engine—balancing performance marketing goals with breakthrough storytelling and AI-accelerated production workflows.

This is a pivotal role for someone who understands the classic pillars of content marketing—yet thrives in the emerging world of AI-assisted creativity, faster content cycles, and new media experimentation. You’ll lead our content strategy across the funnel while reimagining how we create, deliver, and scale content to drive measurable pipeline and brand authority.

You’ll be part of a team that deeply values strategic thinking, top-level execution, big ideas and customer understanding. This role is ideal for someone who’s energized by ownership, creativity, and measurable impact.

What you’ll be working on:

• Strategy & Ownership – Develop and execute a comprehensive content marketing strategy focused on acquisition, conversion, and retention—while continuously evaluating how new tools, formats, and workflows can accelerate results.
• Content Library Oversight – Own and manage our content library across channels and formats—ensuring it's easy to use, always relevant, and optimized for both humans and search engines.
• Content Audits & Optimization – Perform regular content audits and gap analyses to prioritize new content development.
• Data-Driven Insights – Use analytics to measure effectiveness and refine content strategy for traffic, engagement, and lead quality. Host retrospectives and embed learnings into future cycles.
• Long-Form Execution – Plan, write, and publish high-quality long-form content (eBooks, guides, case studies) designed to educate and convert our ideal customer profile.
• Webinar Program Support – Manage content production and coordination for webinars. Partner with design, product, and demand gen to create integrated, high-impact content experiences.
• PR & Analyst Assets – Draft analyst briefings, commentary, and press releases that help Procurify stay top-of-mind across media and influencer circles.
• New Channel Experimentation – Test new formats and distribution channels—from Reddit threads and interactive tools to podcast snippets, TikTok explainers, and AI-generated video content.
• Anchor Asset Management – Produce yearly updates for Procurify’s Annual Procurement Benchmark and Buyer’s Guide.
• Website & CRO Copy – Write compelling web copy and partner with demand gen to run A/B tests and CRO experiments that improve conversion at key decision points.
• Sales Enablement Collateral – Create and maintain high-impact sales content: decks, one-pagers, battle cards, competitor comparisons, event assets, and more.
• Launch Support Materials – Collaborate with product marketing to turn messaging briefs into versatile launch content—from web pages to email nurtures to LinkedIn thought leadership.

Who We’re Looking For

• 5 -7 years of content marketing experience, including 2+ years leading a team, ideally in SaaS or B2B environments.
• Proven track record of managing and creating high-performing content that delivers results across MAL, MQL, Pipeline Creation, Closed Won and Expansion metrics.
• Deep understanding of SEO, buyer intent, and value-based content creation.
• Exceptional writing, editing, and communication skills with a strong eye for clarity and tone.
• Strategic thinker who thrives in a hands-on role and is comfortable switching between planning and execution.
• Strong project management and collaboration skills, with experience leading cross-functional initiatives.
• Ability to work independently while staying aligned with broader marketing and company objectives.

WHY PROCURIFY?

Help us modernize spend management

Procurify is a remote-first company with a big heart and a strong ambition to modernize the way organizations manage business spend. We’re trusted by hundreds of companies around the world — across industries like biotechnology, education, health care, manufacturing, and software — to manage over $30B in spend. We recently closed $50M in Series C funding to help us strengthen our core offering, launch new payment capabilities, and provide customers with an AI-enhanced procure-to-pay experience. Read the press release here.

Be empowered to do your best work

We’ve created an environment where personal and professional growth is a real priority. Some of the great perks we offer include:

• Flexible working: We’re a remote-first organization with flexible working hours. Work anywhere from within Canada!
• Unlimited responsible time off: Work hard, play harder. All team members can take advantage of our unlimited responsible time off policy.
• Extended health benefits: We prioritize our team’s health and well-being. We offer a competitive health, vision, and dental package along with an Employee Assistance Program (EAP), and a health and wellness spending account.
• Community initiatives: We have a strong commitment to giving back to our communities, including regular volunteer days, our Donate Your Day program, and education lunch and learns.
• Stock options: Everyone has a chance to own a part of Procurify with our competitive stock program.
• DEI initiatives: We regularly run a diversity, equity, and inclusion roundtable where we host guest speakers and tackle the topics that matter.

Work with an amazing team

We’ve welcomed team members who were boat captains, funeral directors, swing dancers, competitive gamers, plumbers, and novelists. Everyone has a story and we’re here to embrace them!

LEARN MORE

Procurify is an Equal Opportunity Employer. We do not discriminate against any team members or applicants for employment because of race, color, disability, sex, age, national origin, religion, sexual orientation, or gender identity and/or expression.

If you feel like you don’t meet all of the requirements for this role, we encourage you to apply anyway. We know that feelings of imposter syndrome can get in the way of meeting incredible candidates, and we certainly don’t want those feelings to get in the way of meeting you! We really want to get to know you and why you're great for the role. Please avoid including your picture and age on your resume.

Apply online today and let’s start a conversation.

To learn more about Procurify, check out these resources:

• Check out what our customers are saying about us
• Learn more about our procure-to-pay platform