Senior Marketing Manager

Job Title: Senior Marketing Manager – Fintech Conference

Salary - $80-100k

Location: Remote, Company based in New York - Where most meetings and events will be held which you will need to attend

Type: Full-time, Permanent

Industry: Fintech / Events

Job Overview:

Our client, a leading Fintech Event Company are seeking a Senior Event Marketing Manager to join their ever growing small but strong team, with the opportunity for quick advancement as they grow.

Key Responsibilities:

• You will lead the creative campaigns to grow event audiences and digital engagement.
• Manage multi-channel marketing efforts, craft compelling content for emails, websites, and sales materials, and use data to refine strategies.
• Drive demand, optimize audience tracking, and ensure a strong brand presence.
• Support content marketing with blogs, reports, podcasts, and webinars
• Play a hands-on role in event activations to enhance the attendee experience.
• Strategic partner co-marketing initiatives
• Media partner and journalist outreach
• Marketing coordination with sponsors
• Visual asset development for partners
• Strategy for leveraging ecosystem players
• Grow targeted audiences through demand generation, content marketing, lead scoring, and nurture campaigns.
• Enrich reader, subscriber, and conference attendee data in CRM in order to gain better perspective on audiences

You:

• Five+ years of experience in event marketing (bonus points if within the fintech space.)
• Preference for data-driven technical marketers, expert at refining campaigns to increase conversion.
• Demonstrated experience creating fun copy while ensuring message continuity through end-to-end storytelling, bringing bold and fresh ideas that push creativity.
• Experience with email service provider (ESP) software and content management software (CMS). Company uses Hubspot (CRM), Buffer (social), Apollo (leads), and Ghost (CMS).
• Excellent personal communication skills, both verbal and written, with the ability to present publicly and speak confidently in front of senior professionals.

If you are an experienced Marketeer with a strong background in conference marketing, preferably Fintech and you are ready to lead a game-changing event, we would love to hear from you. Please submit your CV, highlighting your relevant experience, and showcasing your achievements in leading marketing efforts for fintech conferences.

Note: Applications without fintech conference experience will not be considered.