Growth Marketing

Company Description PPStack is a global EdTech brand focused on reimagining the future of education by equipping students, professionals, and organizations with future-ready digital skills. The company blends artificial intelligence, technology, and innovative teaching methods to make learning smarter, faster, and more impactful. PPStack offers a broad ecosystem of services, including AI-powered learning platforms, crash courses and bootcamps, corporate training, career coaching, digital branding, and technology consulting. It partners with institutions and enterprises on curriculum design, e-learning platforms, EdTech advisory, and research in learning technologies, while providing programs that accelerate careers and improve student employability. Trusted by learners worldwide, PPStack is committed to driving transformation across education, careers, digital growth, and technology innovation.
Role Description This is a full-time remote role for a Growth Marketing professional at PPStack. The role involves planning and executing marketing strategies to drive user acquisition, engagement, and retention across PPStack’s EdTech, career, and digital services. Day-to-day responsibilities include conducting market research, defining target segments, managing campaigns across digital channels, and optimizing funnels based on performance data. The Growth Marketing professional will collaborate closely with product, sales, and content teams to design integrated growth initiatives, improve customer journeys, and enhance brand visibility. The role also includes tracking key metrics, running A/B tests, and identifying opportunities for scalable growth in global markets.
Qualifications

• Candidates should possess strong Communication and Customer Service skills to engage effectively with diverse learners and stakeholders.
• Candidates should possess Market Research and Marketing Strategy skills to identify growth opportunities and design data-informed campaigns.
• Candidates should possess Sales skills to support lead generation, conversion, and revenue-focused growth initiatives.
• Candidates should possess digital marketing competencies (e.g., performance marketing, SEO/SEM, social media, email marketing) relevant to growth-focused roles.
• Candidates should have experience using analytics tools to interpret data, optimize campaigns, and report on key growth metrics.
• Candidates should demonstrate the ability to work independently in a remote environment, manage multiple projects, and collaborate across cross-functional teams.
• A background in EdTech, SaaS, or digital products is beneficial; a bachelor’s degree in Marketing, Business, Communications, or a related field is preferred.