Phénicia Conseil for a company located in French Guiana and subsidiary of a multinational group specialized in renewable energy and world leader in its sector is looking for a dynamic, ambitious and creative :
Global Sales and Marketing Director (M/W)
“to serve local & international customers, desiring for exclusivity in the wood market”
Permanent Contract (CDI) France /Hybride/Worldwide
Role:
On boarding at most probably the beginning of the most exciting time of the company, the Sales& Marketing Director as a blue ocean in front of him to make the most out of a rare resource and get these unique products the true value they deserve on the vibrating wood market.
As a consequence, The Sales & Marketing Director is made accountable for structuring and driving business growth within our client group. She/He develops a network of contacts to research and secure new market opportunities, oversees growth projects, defines and roll-out New branding strategy, makes sales projections and forecast revenue, attracts and retains new clients in line with projected income.
Responsibilities:
• Develop the sales and marketing strategy for the business, identifying business needs, market potential and innovative strategies for long terms success for target sectors/target customers in line with the long-term vision of the Company and its objectives.
• Measure success of the delivery of the strategy and the business plan with regular reviews.
• Lead the definition and implementation of development projects in new and existing markets, identifying the right mix between internal resources, agents, franchising, distributors, etc.
• Responsible for the marketing strategy, presiding over the choice and definition of price strategies, distribution channels, product / service mix, communication, and promotion.
• Drive and maintain the positioning of the business as a strategic partner with major customers to deliver contacts through meetings/visits to site as well as supporting customer visits to their own facility.
• Undertake continuous analysis of competitive environment to fully understand competitor positions and strategy to develop market share.
• Stay current in the industry by attending educational opportunities, conferences, and workshops, reading publications, and maintaining personal and professional networks.
• Manage the implementation of the Marketing Communication strategy – including campaigns, trade fairs, events, digital marketing, website and PR, social media presence and direct programs to improve social media reputation and recognition.
Education and Technical Skills:
Send your CV in English and French to: paolo.bossi@recrutement-phenicia.fr